Global Fortune Reach AJ Park positions itself as the IP firm of choice for global companies with IP interests in New Zealand, Australia and the Pacific Islands, including a sizable share of Fortune 500 clients. This presents opportunities to upsell regional IP portfolio management, strategy, and enforcement for multinational clients.

M&A IP Synergy The 2020 acquisition of Baldwins demonstrates AJ Park's capability to integrate and scale an IP practice. This capability can be leveraged to support clients through IP due diligence, portfolio integration and post‑merger IP strategy across Australasia.

Industry Focus Strengths in life sciences and branding with dedicated teams for trade marks, branding strategy and enforcement. This creates opportunities to win biotech, pharma and consumer brand IP engagements requiring portfolio management and enforcement programs.

Regional Expansion Offers regional IP services across New Zealand, Australia and Pacific Islands, positioning AJ Park as a regional hub for filings, renewals, and dispute resolution for expanding clients.

IPH Network As part of IPH Limited, AJ Park can access cross‑border referrals and resources for large, multi‑jurisdictional IP matters, enhancing credibility with global clients and enabling coordinated Australasian IP strategies.