Niche gluten-free Leverage the gluten-free dessert niche and Seattle foothold to target health-conscious retailers, cafés, and specialty grocers seeking dedicated gluten-free dessert options.

Small team scalability With a small team and revenue under 1M, propose low-risk partnerships such as co-pack or private-label manufacturing for regional grocery chains or boutique bakeries to scale production without high overhead.

Regional growth Capitalize on Seattle area presence by approaching West Coast grocers and delivery services that emphasize locally produced desserts, offering quick expansion through regional distribution pilots.

Digital traction Utilize existing digital assets and channels (YouTube, email marketing via Constant Contact) to run targeted campaigns promoting gluten-free pledge, seasonal pies, and wholesale opportunities.

Competitive positioning Differentiate from larger pies players by highlighting artisanal, gluten-free specialization and personalizable pie options to win boutique retailers, gift channels, and catering services.