Partnership Expansion Alerus Center's recent collaborations with parking technology providers like ParkMobile and the partnership with Transystems LLC for its onsite box office suggest an openness to innovative event management solutions and digital engagement tools, presenting opportunities for integrated event tech offerings.

Community Engagement Active involvement in local health initiatives, such as partnering with Altru for curbside COVID-19 testing, indicates a community-centric approach that could be leveraged for health, safety, or wellness-related service offerings for events or venue operations.

Event & Venue Innovation The launch of new venue sections like the Peterson Porch demonstrates a focus on enhancing guest experience and facility appeal, opening a door for premium service providers, catering solutions, or experiential vendors seeking to align with venue upgrades.

Tech Stack Usage The adoption of multiple digital tools and content distribution networks reflects an investment in digital marketing and audience engagement, which could be tapped by technology providers specializing in event promotion, analytics, or fan engagement tools.

Small to Mid-Size Market With a revenue range between one and ten million dollars and a lean team size, Alerus Center represents a sizeable opportunity within the mid-market segment for tailored solutions in event management, venue services, and local marketing initiatives.