Niche SMB Focus Target Alice Byrne Investigations as a small IT services and consulting firm with revenue between one and ten million dollars and a lean team. Provide scalable solutions that maximize efficiency, offering cost-effective IT support, cloud migration, and cybersecurity services tailored for small teams.

Security & Investigations Position offerings around information security, data integrity, incident response, and investigations support. Highlight capabilities that align with the investigative and risk assessment needs of IT services firms, emphasizing proactive monitoring and forensic-readiness for client data protection.

Strategic Growth Leverage growth-focused services such as managed IT, security operations, and compliance enablement to help them scale. Propose partnerships or white-labeled solutions that can extend their service portfolio without a large headcount increase.

Geographic Target Focus outreach on Brooklyn, New York area where the company is located, offering local support with remote delivery options. Emphasize likelihood of needing responsive on-site or near-site IT services and regional compliance considerations.

Competitive Positioning Differentiate with boutique, personalized service compared to larger firms. Offer flexible engagement models, rapid project kickoff, and client-specific SLAs that align with a small team’s operational tempo and client expectations.