Insights

Strong Cultural Presence The Alley Theatre has a long-standing reputation as Houston’s premier performing arts organization, which presents numerous opportunities for partnerships, sponsorships, and collaborations with local businesses seeking visibility in the arts community.

Growing Audience Engagement Recent activities such as hosting events and special series like Summer Chills and the Alley All New Festival indicate active community involvement, creating potential avenues for ticket packages, memberships, and exclusive event sponsorships to enhance revenue.

Modern Technology Adoption Utilization of advanced tech stacks like Google Analytics and JSON-LD positions the theatre as receptive to digital marketing, data-driven advertising, and innovative multimedia experiences that can be monetized through technology partners.

Leadership Transitions Upcoming leadership changes, such as the appointment of a new managing director, provide opportunities for strategic collaborations with executive leadership on new initiatives, funding campaigns, or expanded community outreach programs.

Collaborative Programming Partnerships, such as with Butler Studio for acting curricula, demonstrate the theatre's openness to educational and corporate collaborations, which can be expanded into sponsorships, training programs, or branded events.

Alley Theatre Tech Stack

Alley Theatre uses 8 technology products and services including Sage Intacct, JSON-LD, Windows Server, and more. Explore Alley Theatre's tech stack below.

  • Sage Intacct
    Accounting
  • JSON-LD
    Javascript Frameworks
  • Windows Server
    Operating Systems
  • Kinsta
    Platform As A Service
  • Bootstrap
    UI Frameworks
  • HTTP/3
    Web & Portal Technology
  • Google Analytics
    Web Analytics
  • Microsoft ASP.NET
    Web Frameworks

Alley Theatre's Email Address Formats

Alley Theatre uses at least 1 format(s):
Alley Theatre Email FormatsExamplePercentage
FirstL@alleytheatre.orgJohnD@alleytheatre.org
86%
FLast@alleytheatre.orgJDoe@alleytheatre.org
9%
First.Last@alleytheatre.orgJohn.Doe@alleytheatre.org
4%
LastF@alleytheatre.orgDoeJ@alleytheatre.org
1%

Frequently Asked Questions

Where is Alley Theatre's headquarters located?

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Alley Theatre's main headquarters is located at 615 Texas Avenue, Houston, TX 77002, US. The company has employees across 2 continents, including North AmericaEurope.

What is Alley Theatre's phone number?

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You can contact Alley Theatre's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Alley Theatre's official website and social media links?

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Alley Theatre's official website is alleytheatre.org and has social profiles on LinkedIn.

How much revenue does Alley Theatre generate?

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As of October 2025, Alley Theatre's annual revenue is estimated to be $20M.

What is Alley Theatre's NAICS code?

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Alley Theatre's NAICS code is 7111 - Performing Arts Companies.

How many employees does Alley Theatre have currently?

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As of October 2025, Alley Theatre has approximately 212 employees across 2 continents, including North AmericaEurope. Key team members include Chief Human Resources & Culture Officer: S. J.Chief Development Officer: D. L.Chief Administrative Officer Of Ece: C. B.. Explore Alley Theatre's employee directory with LeadIQ.

What industry does Alley Theatre belong to?

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Alley Theatre operates in the Performing Arts industry.

What technology does Alley Theatre use?

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Alley Theatre's tech stack includes Sage IntacctJSON-LDWindows ServerKinstaBootstrapHTTP/3Google AnalyticsMicrosoft ASP.NET.

What is Alley Theatre's email format?

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Alley Theatre's email format typically follows the pattern of FirstL@alleytheatre.org. Find more Alley Theatre email formats with LeadIQ.

When was Alley Theatre founded?

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Alley Theatre was founded in 1947.
Alley Theatre

Alley Theatre

Performing ArtsUnited States201-500 Employees

The Alley was founded over 70 years ago as Houston’s theatre company. It exists to provide audiences with the highest quality theatre, offering a wide variety of work including new plays, classics, the re-discovered and the rarely-performed, and new musical theatre, with an emphasis on new American works – to provide the inspirational and the provocative – to make our audiences think, feel, dream, and be entertained.

The Alley Theatre is one of the few American Theatre companies that supports a company of actors, designers, artisans and craftspeople throughout the year. Our productions are built and rehearsed in the Alley Theatre Center for Theatre Production – a 75,000-square-foot facility adjacent to the theatres themselves – that is state-of-the-art and one of the most complete and largest facilities of its kind anywhere.

The mission of the Alley Theatre, under the direction of Artistic Director Rob Melrose and Managing Director Dean Gladden, is to deepen the understanding of ourselves, one another, and the world we share by uniting theatre artists and audiences to experience the power of stories that illuminate the breadth and complexities of the human condition.

Section iconCompany Overview

Headquarters
615 Texas Avenue, Houston, TX 77002, US
Phone number
NAICS Code
7111 - Performing Arts Companies
Founded
1947
Employees
201-500

Section iconFunding & Financials

  • $1M$10M

    Alley Theatre's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Alley Theatre's revenue is estimated to be in the range of $1M$10M

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