Recent Acquisitions PRA has recently acquired Weil & Associates, strengthening its presence in the Hawaiian destination management sector. This acquisition presents an opportunity to cross-sell new services and expand clientele base.

Industry Partnerships PRA's partnership with MCI Group for logistics management and event transportation opens doors for collaborative sales efforts. Leveraging this partnership, sales reps can offer comprehensive event solutions to a wider range of clients.

Recognition in the Industry Being recognized as the Best Destination Management Company bolsters PRA's credibility in the events industry. This accolade can be leveraged by sales teams to attract new clients seeking award-winning event management services.

High Revenue Potential With a revenue range of $50M - 100M, PRA signifies potential large-scale sales opportunities. Sales professionals can target high-value clients looking for quality event management services within this revenue bracket.

Competitive Landscape Analysis Understanding PRA's positioning among similar companies like BCD Meetings & Events and GEP Worldwide provides insights into the competitive landscape. Sales strategies can be tailored based on comparative analysis to capitalize on the market gaps.