Merger Advantage The company's recent merger with Digital Media Northwest suggests opportunities to engage with clients seeking integrated advertising solutions and expanded digital media services, highlighting a potential for cross-selling or partnership.

Small-Scale Focus With a limited employee base and revenue under 10 million dollars, the company appears to operate on a boutique scale, which may benefit from personalized, high-value service proposals and tailored marketing strategies.

Technology Stack Utilizing a diverse suite of digital tools like Google Ads, VigLink, and Weebly indicates a focus on performance marketing and web presence optimization, presenting opportunities to upsell advanced digital marketing solutions.

Market Positioning Competing within a landscape with large agencies like Mindshare and Deloitte Digital, the company can be targeted for niche, flexible services appealing to clients seeking boutique agencies with specialized expertise.

Industry Trends Operating within the advertising services industry, there is potential to leverage market trends towards digital and data-driven marketing, offering innovative solutions that align with current industry growth areas.