Insights

Expansion through Acquisition America First Credit Union is actively expanding its market presence by acquiring Meadows Bank, which presents opportunities to offer integrated financial services, cross-sell banking products, and deepen engagement with Meadows' existing commercial banking clients.

Innovative Payment Solutions The partnership with Diebold Nixdorf to implement next-generation, cloud-native ATM technology creates potential sales avenues for advanced payment processing systems, security solutions, and transaction management services tailored to enhancing member experience.

Branding & Loyalty Launches like the Utah Jazz Visa debit card and Utah Hockey Club partnership indicate a focus on co-branded marketing efforts that can be expanded to include personalized financial products, loyalty programs, and targeted promotional campaigns to increase member retention.

Tech-Driven Growth America First’s investment in data analytics tools such as Tableau and Snowflake highlights a commitment to leveraging technology for personalized financial advice and targeted marketing, providing opportunities to offer advanced data solutions and consulting services.

Market Expansion Potential With over 1.4 million members across five states and a focus on growth through serving existing members and attracting new ones, there are potential sales prospects in expanding digital banking solutions, financial planning tools, and member engagement platforms to meet evolving customer needs.

America First Credit Union Tech Stack

America First Credit Union uses 8 technology products and services including Tableau Desktop, Tableau, Snowflake, and more. Explore America First Credit Union's tech stack below.

  • Tableau Desktop
    Advanced Analytics And Data Science
  • Tableau
    Business Intelligence
  • Snowflake
    Data Management Platforms
  • Microsoft Outlook
    Email
  • Oracle
    Enterprise
  • Nuvolo
    Facilities Management
  • Angular
    Javascript Frameworks
  • HTTP/3
    Web & Portal Technology

Media & News

America First Credit Union's Email Address Formats

America First Credit Union uses at least 1 format(s):
America First Credit Union Email FormatsExamplePercentage
FLast@americafirst.comJDoe@americafirst.com
94%
First.Last@americafirst.comJohn.Doe@americafirst.com
3%
FirstLast@americafirst.comJohnDoe@americafirst.com
2%
LFirst@americafirst.comDJohn@americafirst.com
1%

Frequently Asked Questions

Where is America First Credit Union's headquarters located?

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America First Credit Union's main headquarters is located at 1344 W 4675 S, Riverdale, Utah, US. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is America First Credit Union's official website and social media links?

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America First Credit Union's official website is americafirst.com and has social profiles on LinkedIn.

What is America First Credit Union's SIC code NAICS code?

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America First Credit Union's SIC code is 6062 - Credit Unions, Not Federally Chartered NAICS code is 52 - Finance and Insurance.

How many employees does America First Credit Union have currently?

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As of October 2025, America First Credit Union has approximately 2K employees across 5 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: D. D.Chief Executive Officer: R. D.Chief Lending Officer: B. C.. Explore America First Credit Union's employee directory with LeadIQ.

What industry does America First Credit Union belong to?

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America First Credit Union operates in the Financial Services industry.

What technology does America First Credit Union use?

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America First Credit Union's tech stack includes Tableau DesktopTableauSnowflakeMicrosoft OutlookOracleNuvoloAngularHTTP/3.

What is America First Credit Union's email format?

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America First Credit Union's email format typically follows the pattern of FLast@americafirst.com. Find more America First Credit Union email formats with LeadIQ.

When was America First Credit Union founded?

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America First Credit Union was founded in 1939.
America First Credit Union

America First Credit Union

Financial ServicesUnited States1001-5000 Employees

We’re proud to provide the finest financial products & services in the most professional and convenient manner possible. As the nation's 5th largest credit union, and with more than 130 locations, our team is dedicated to the well-being of 1.4 million members in Utah, Nevada, Idaho, Arizona, and New Mexico.

Our mission is to provide personal financial services of a superior quality to the members/owners; our chief concern being their financial well-being.

We desire to be the primary financial institution of our members. We will use automation and technology to support a highly trained group of volunteers and staff.

Professional managers will be accountable for the quality of service and will be given sufficient flexibility in implementing policy to ensure that the member perceives the highest degree of excellence in every contact.

Professional marketing will provide aggressive programs to sustain and increase growth. We will seek our growth both from new members and by serving the financial needs of present members in a more complete manner. We will not sacrifice quality of present services to seek growth.

In order to provide quality member services, the credit union must remain financially sound and secure. Adequate operating controls, capital reserves and liquidity will be maintained at all times.

We will be sales oriented in our approach to members, and traditional credit union philosophy will remain our guiding principle. Among financial institutions, this credit union is a unique organization with deep and abiding human values. Our goal is to maintain those qualities.

13 August 1985

Section iconCompany Overview

Headquarters
1344 W 4675 S, Riverdale, Utah, US
SIC Code
6062 - Credit Unions, Not Federally Chartered
NAICS Code
52 - Finance and Insurance
Founded
1939
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    America First Credit Union's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    America First Credit Union's revenue is estimated to be in the range of $1B$10B

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