Strong Industry Presence As a leading non-profit trade association representing independently owned bookstores across the nation, the American Booksellers Association offers substantial opportunities to provide tailored service solutions that enhance their advocacy, educational initiatives, and member engagement platforms.

Digital Engagement Opportunities With a tech stack that includes web optimization tools and analytics platforms, ABA shows an openness to digital solutions, creating potential for partnerships in website enhancements, data analytics, and online community-building tools tailored to independent bookstores.

Fundraising & Revenue Growth Generating between $25 million and $50 million annually, ABA represents a sizeable organization that could benefit from innovative revenue diversification services such as sponsorship management, event monetization, or digital fundraising platforms.

Recent Leadership Growth The recent hiring of a new CFO and key strategy officers indicates strategic growth and organizational development, providing opportunities to offer enterprise solutions like financial consulting, strategic planning, or leadership training services.

Market & Advocacy Focus Their active initiatives, including launching programs for independent bookstore promotion and addressing social issues such as book bans, position ABA as a target for advocacy tools, content marketing services, and social impact campaigns to amplify their mission and expand their outreach.