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Insights

Expansion through strategic hiring American Financial Resources has been strategically expanding its team, hiring key executives like Bobbi MacPherson as Senior Vice President of Strategic Accounts and promoting talent like Kayla Lopez to Head of People. This growth signals potential opportunities for partnership and service expansion.

Acquisition by Proprietary Capital, LLC Proprietary Capital, LLC acquired American Financial Resources, indicating a period of transition and potential synergy with the new parent company. Sales professionals can explore how this acquisition may lead to new business avenues, collaborations, or increased market presence.

Recognized as a top Manufactured Wholesale Partner American Financial Resources was recognized as the top Manufactured Wholesale Partner by the U.S. Department of Agriculture, showcasing their industry reputation and expertise. Leveraging this accolade in sales pitches can enhance credibility and attract clients seeking high-quality mortgage services.

Parent company of AFR Wholesale and eLEND Being the parent company of AFR Wholesale and eLEND provides American Financial Resources with a diversified business portfolio. Sales professionals can explore cross-selling opportunities between the different divisions to offer comprehensive mortgage solutions to clients.

Competitive positioning and revenue growth With a revenue range of $50M - $100M, American Financial Resources stands out among its competitors in terms of financial stability and growth potential. Sales development representatives can use this information to highlight the company's strength and reliability when approaching new clients.

Similar companies to American Financial Resources

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American Financial Resources Tech Stack

American Financial Resources uses 8 technology products and services including MySQL, jQuery, jQuery Migrate, and more. Explore American Financial Resources's tech stack below.

  • MySQL
    Database
  • jQuery
    Javascript Libraries
  • jQuery Migrate
    Javascript Libraries
  • Modernizr
    Javascript Libraries
  • PHP
    Programming Languages
  • HSTS
    Security
  • Contact Form 7
    Web Platform Extensions
  • Nginx
    Web Servers

Media & News

American Financial Resources's Email Address Formats

American Financial Resources uses at least 3 format(s):
American Financial Resources Email FormatsExamplePercentage
FLast@afrwholesale.comJDoe@afrwholesale.com
72%
First.Last@afrwholesale.comJohn.Doe@afrwholesale.com
25%
FirstLast@afrwholesale.comJohnDoe@afrwholesale.com
1%
LastF@afrwholesale.comDoeJ@afrwholesale.com
1%
Middle@afrwholesale.comMichael@afrwholesale.com
1%
FLast@afrmortgage.comJDoe@afrmortgage.com
89%
First.Last@afrmortgage.comJohn.Doe@afrmortgage.com
7%
FirstLast@afrmortgage.comJohnDoe@afrmortgage.com
4%
First.Last@afrcorp.comJohn.Doe@afrcorp.com
41%
FLast@afrcorp.comJDoe@afrcorp.com
15%
Last@afrcorp.comDoe@afrcorp.com
3%
First.Last@afrcorp.comJohn.Doe@afrcorp.com
41%

Frequently Asked Questions

Where is American Financial Resources's headquarters located?

Minus sign iconPlus sign iconAmerican Financial Resources's main headquarters is located at 8 Campus Drive Parsippany, New Jersey 07054 US. The company has employees across 3 continents, including North AmericaSouth AmericaEurope.

What is American Financial Resources's phone number?

Minus sign iconPlus sign icon You can contact American Financial Resources's main corporate office by phone at
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+1-888-913-****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is American Financial Resources's stock symbol?

Minus sign iconPlus sign iconAmerican Financial Resources is a publicly traded company; the company's stock symbol is GFR1.

What is American Financial Resources's official website and social media links?

Minus sign iconPlus sign iconAmerican Financial Resources's official website is afrcorp.com and has social profiles on LinkedIn.

How much revenue does American Financial Resources generate?

Minus sign iconPlus sign icon As of November 2024, American Financial Resources's annual revenue reached $75M.

What is American Financial Resources's SIC code NAICS code?

Minus sign iconPlus sign iconAmerican Financial Resources's SIC code is 6162 - Mortgage Bankers and Loan Correspondents NAICS code is 522292 - Real Estate Credit.

How many employees does American Financial Resources have currently?

Minus sign iconPlus sign iconAs of November 2024, American Financial Resources has approximately 201 employees across 3 continents, including North AmericaSouth AmericaEurope. Key team members include Chief Executive Officer: B. P.Chief Operating Officer: R. P.Chief Technology Officer: S. D.. Explore American Financial Resources's employee directory with LeadIQ.

What industry does American Financial Resources belong to?

Minus sign iconPlus sign iconAmerican Financial Resources operates in the Banking industry.

What technology does American Financial Resources use?

Minus sign iconPlus sign iconAmerican Financial Resources's tech stack includes MySQLjQueryjQuery MigrateModernizrPHPHSTSContact Form 7Nginx.

What is American Financial Resources's email format?

Minus sign iconPlus sign iconAmerican Financial Resources's email format typically follows the pattern of . Find more American Financial Resources email formats with LeadIQ.
American Financial Resources

American Financial Resources

BankingNew Jersey, United States201-500 Employees

Founded in 1997, American Financial Resources, LLC (AFR) is a privately owned full-service residential mortgage company. Headquartered in Parsippany, NJ, AFR is one of the nation’s top direct and wholesale lenders. 

Mission: Our goal is to provide families across America with the information and resources necessary to achieve homeownership. We strive to exceed our customers’ expectations and provide an unparalleled experience — start to finish.

American Financial Resources, LLC is the parent company of both AFR Wholesale and eLEND, our consumer-direct division. 

Visit our websites for more information: 
www.afrwholesale.com
www.elend.com

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Section iconCompany Overview

Headquarters
8 Campus Drive Parsippany, New Jersey 07054 US
Phone number
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+1-888-913-****
Website
afrcorp.com
SIC Code
6162 - Mortgage Bankers and Loan Correspondents
Stock Symbol
GFR1
NAICS Code
522292 - Real Estate Credit
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $50M$100M

    American Financial Resources's revenue is in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    American Financial Resources's revenue is in the range of $50M$100M

Company Leadership

Employee Directory

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