Insights

Strong Market Presence AMSOIL INC. operates with a well-established distribution network across the U.S. and Canada, with a growing international presence in over 80 countries. This broad reach provides extensive opportunities to expand sales through existing and new dealer partnerships worldwide.

Innovative Product Portfolio The company continuously launches advanced synthetic lubricants and vehicle-specific formulations, including products for ATV/UTV transmissions and modern dual-clutch systems. This product innovation positions AMSOIL as a premium brand capable of capturing high-margin sales in specialized markets.

Recent Industry Engagement Participation as a presenting sponsor at major industry events like the Toronto International Snowmobile, ATV & Powersports Show indicates active brand promotion in key motorsports sectors, which can be leveraged to increase visibility and sales among enthusiast and professional audiences.

Focus on Sustainability and Performance AMSOIL emphasizes high-performance, environmentally friendly synthetic lubricants that reduce maintenance, improve fuel efficiency, and provide superior wear protection. These attributes appeal to consumers and businesses seeking sustainable and cost-effective solutions, creating sales opportunities in both individual and fleet markets.

Growing Product Line With new launches expanding their car-care and transmission fluid lines, AMSOIL appeals to diverse vehicle segments, including contemporary automotive technology. This diversification enables the company to target a broad customer base ranging from individual vehicle owners to industrial clients, enhancing cross-selling potential.

Amsoil Tech Stack

Amsoil uses 8 technology products and services including Twemoji, jQuery Migrate, Microsoft, and more. Explore Amsoil's tech stack below.

  • Twemoji
    Font Scripts
  • jQuery Migrate
    Javascript Libraries
  • Microsoft
    Miscellaneous
  • Google Code Prettify
    Miscellaneous
  • Microsoft Windows
    Operating Systems
  • Froala Editor
    Rich Text Editors
  • HSTS
    Security
  • KingswaySoft
    Tag Management

Media & News

Amsoil's Email Address Formats

Amsoil uses at least 1 format(s):
Amsoil Email FormatsExamplePercentage
FLast@amsoil.comJDoe@amsoil.com
82%
FirstLast@amsoil.comJohnDoe@amsoil.com
12%
LFirst@amsoil.comDJohn@amsoil.com
4%
Last@amsoil.comDoe@amsoil.com
2%

Frequently Asked Questions

Where is Amsoil's headquarters located?

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Amsoil's main headquarters is located at 925 Tower Avenue, Superior, WI 54880, US. The company has employees across 4 continents, including North AmericaEuropeAsia.

What is Amsoil's phone number?

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You can contact Amsoil's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Amsoil's official website and social media links?

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Amsoil's official website is amsoil.com and has social profiles on LinkedIn.

What is Amsoil's NAICS code?

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Amsoil's NAICS code is 211 - Oil and Gas Extraction.

How many employees does Amsoil have currently?

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As of October 2025, Amsoil has approximately 942 employees across 4 continents, including North AmericaEuropeAsia. Key team members include CEO: L. C.Chief Revenue Officer (cro): R. S.Chief Chemist: M. R.. Explore Amsoil's employee directory with LeadIQ.

What industry does Amsoil belong to?

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Amsoil operates in the Oil and Gas industry.

What technology does Amsoil use?

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Amsoil's tech stack includes TwemojijQuery MigrateMicrosoftGoogle Code PrettifyMicrosoft WindowsFroala EditorHSTSKingswaySoft.

What is Amsoil's email format?

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Amsoil's email format typically follows the pattern of FLast@amsoil.com. Find more Amsoil email formats with LeadIQ.

Amsoil

Oil and GasUnited States501-1000 Employees

AMSOIL INC. specializes in developing synthetic lubricant technology designed for those who demand the best. Our full line of synthetic lubricants delivers exceptional wear protection, allowing customers to harness the full potential of their cars, trucks, motorcycles, industrial machinery and anything else they ride, drive or operate. By guarding against wear, reducing maintenance and increasing fuel efficiency, AMSOIL synthetic lubricants help millions of people worldwide get the most out of their vehicles and equipment while saving time and money.  

AMSOIL founder and industry pioneer Al Amatuzio began commercially selling synthetic motor oil for automotive use in 1968. In 1972, a breakthrough came when AMSOIL 10W-40 Synthetic Motor Oil became the first synthetic motor oil in the world to meet American Petroleum Institute service requirements. It outperformed conventional oils on all counts, signaling a new age in lubrication science. 

We’ve remained loyal to our founding principles of excellence, integrity and innovation ever since. Our customers look to AMSOIL for synthetic lubricants that offer innovative answers to the greatest challenges their vehicles and equipment present. To prove product performance, we test products in our mechanical and chemical labs, in addition to using field trials involving the most demanding applications, including taxi fleets, over-the-road transports, wind turbines and racing vehicles.  

AMSOIL synthetic lubricants are formulated, blended and packaged in the USA. Domestically, we maintain 13 distribution centers strategically located throughout the United States and Canada. Our network of independent AMSOIL Dealers provides coverage in the U.S. and Canada, while AMSOIL products are available in more than 80 countries as we continue to add new partners worldwide. We remain steadfast in our commitment to developing synthetic lubricants that help our customers get the most out of their vehicles and equipment.

Section iconCompany Overview

Headquarters
925 Tower Avenue, Superior, WI 54880, US
Phone number
Website
amsoil.com
NAICS Code
211 - Oil and Gas Extraction
Employees
501-1000

Section iconFunding & Financials

  • $1B$10B

    Amsoil's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Amsoil's revenue is estimated to be in the range of $1B$10B

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