Diverse Client Base NEL Scientific serves a wide range of clients from local homeowners testing water to global pharmaceutical companies, indicating an opportunity to tailor products and services to both small-scale and large-scale customers for increased sales.

Regulatory Expertise With FDA-registered microbiology culture media manufacturing and environmental testing services, NEL positions itself as a trusted partner for organizations needing compliant and high-quality testing solutions, presenting opportunities to expand into regulated industries.

Innovative Capabilities NEL's ability to offer custom formulations, contract manufacturing, and vial filling services suggests a capacity to collaborate on specialized projects, opening avenues for customized product offerings and increased order sizes.

Growth Potential Operating within the microbiological testing and media manufacturing industry with a revenue range of up to $50M, NEL is a mid-sized player with growth prospects that can be supported by targeted sales strategies aimed at expanding market share.

Technology Adoption Utilizing digital marketing tools like Google Ads and social media pixels suggests an openness to digital outreach, providing a channel for proactive engagement with prospective clients and new market segments.