AnalyticsIQ Employee Directory

Advertising ServicesGeorgia, United States11-50 Employees

AnalyticsIQ is a provider of predictive, people-based data and analytics in the advertising services field, based in Atlanta, Georgia. It develops data assets that describe who people are, what they do, and why they make decisions, blending cognitive psychology with data science to support marketing decisions and multi-channel optimization. Its offerings include consumer data, business data, and linkages that connect individual and organizational signals, helping both B2C and B2B marketers target and model audiences more effectively. In 2025, AnalyticsIQ became part of Alliant, expanding Alliant's portfolio of people-based data and analytics solutions.

The company serves a range of clients across industries seeking to improve marketing outcomes, build predictive models, or create custom audiences. By providing insights into decision drivers and behavior, its data aims to enable more informed targeting and strategy across channels. As a smaller to mid-sized firm within the advertising services landscape, AnalyticsIQ occupies a niche focused on predictive people-based data, and its integration into Alliant places it within a broader ecosystem of data-driven marketing solutions.

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