Anastasia Beverly Hills Email Format

Personal Care Product ManufacturingCalifornia, United States501-1000 Employees

Anastasia Beverly Hills is a personal care product manufacturer based in Beverly Hills, California, employing between 501 and 1000 people. The company traces its origins to Anastasia Soare, who developed the Golden Ratio brow shaping technique and built a reputation in the beauty industry for shaping eyebrows and enhancing the eye area, leading to the opening of its first full-service salon in 1997 and a second in 2010. It produces exclusive brow products and a makeup line that has undergone clinical and consumer testing. The brand further expands through Anastasia Brow Studios located at select Nordstrom and Sephora stores, as well as international locations. Recent corporate developments include a $225 million equity investment announced in December 2025, the appointment of Antonela Roccuzzo as Global Brand Ambassador in February 2026, and the departure of Chief Revenue Officer Francisco in May 2026.

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