Innovative Product Launches Anastasia Beverly Hills is consistently launching innovative beauty products, such as Volumizing Tinted Brow Gel, Lip Velvet collection, and Beauty Balm. These new products present sales opportunities to cater to the demand of beauty enthusiasts looking for cutting-edge makeup solutions.

Global Brand Presence With Anastasia Brow Studios at select Nordstrom and Sephora locations, as well as international presence, the brand has a global reach. Leveraging this existing network can be key for expanding sales internationally and reaching a wider customer base.

Strong Digital Presence Anastasia Beverly Hills utilizes various digital tools such as Facebook Pixel, Magento, and Microsoft to enhance its online presence. Leveraging these technologies for targeted marketing campaigns and personalized customer engagement can drive online sales growth.

Product Diversification Strategy The company's approach of diversifying its product line with items like Brow Freeze Gel, Golden Ratio™ brow products, and full pigment Lip Velvet lipsticks indicates a strategic focus on meeting diverse customer needs. This diverse product offering can help capture a wider market segment and boost sales.

Aiming for High Revenue Growth With a funding of $130 million and reported revenue in the range of $10-50 million, Anastasia Beverly Hills shows potential for rapid revenue growth. Identifying and capitalizing on opportunities to scale sales operations and enhance market share can lead to substantial revenue increase.