Heritage and Trust Andonian Rugs has a long-standing reputation built since 1929, emphasizing trust and customer relationships, which can be leveraged to promote premium, customized rug services and loyalty programs.

Exclusive Selection Offering a curated collection of hand-knotted and crafted rugs from around the world creates opportunities to target high-end residential and commercial clients seeking unique, luxury decor pieces.

Local Presence Located in Bellevue, WA, the company is well-positioned to serve affluent clients in the Pacific Northwest, opening avenues for targeted regional marketing and exclusive showroom events.

Digital Engagement With an active online presence and website technology stack, there are potential upselling and cross-selling opportunities through online consultations, virtual tours, and digital marketing campaigns.

Market Expansion Potential The company’s experience and niche focus suggest opportunities to expand into online sales platforms, collaborate with interior designers, and develop partnerships with luxury home retailers to grow revenue streams.