Insights

Growing Natural Brand Annie's Inc. holds the #1 market position in four key natural and organic product lines, such as macaroni and cheese, snack crackers, fruit snacks, and graham crackers, indicating strong consumer loyalty and expanding opportunities to cross-sell other product categories.

Mainstream Expansion The company's presence in over 35,000 retail locations across the US and Canada, including mainstream grocery and mass merchandisers, presents significant opportunities to increase product placement and visibility in various retail channels.

Consumer Engagement Annie’s current marketing efforts, including limited-edition themed packaging and strategic partnerships like Fandango, demonstrate a focus on brand relevance and seasonal campaigns that can be leveraged to boost sales during key shopping periods.

Product Innovation The introduction of new product lines like candies and special edition packaging alongside existing food offerings indicates potential for targeted upselling and product bundling to cater to health-conscious and value-seeking consumers.

Sustainability & Values Annie’s commitment to environmentally sustainable and socially responsible operations aligns with the growing consumer demand for ethical brands, providing opportunities to highlight these aspects in marketing strategies to strengthen customer loyalty and attract eco-minded shoppers.

Annie's, Inc. Tech Stack

Annie's, Inc. uses 8 technology products and services including Cloudflare, Blackline, SPINS, and more. Explore Annie's, Inc.'s tech stack below.

  • Cloudflare
    Content Management System
  • Blackline
    Corporate Performance Management
  • SPINS
    E-commerce Analytics Software
  • Oracle
    Enterprise
  • Mintel
    Governance, Risk And Compliance
  • D3.js
    Javascript Graphics
  • Hadoop
    Programming Languages
  • Nginx
    Web Servers

Annie's, Inc.'s Email Address Formats

Annie's, Inc. uses at least 2 format(s):
Annie's, Inc. Email FormatsExamplePercentage
First_Last@annies-publishing.comJohn_Doe@annies-publishing.com
94%
First.Last@annies-publishing.comJohn.Doe@annies-publishing.com
3%
First_L@annies-publishing.comJohn_D@annies-publishing.com
2%
First@annies-publishing.comJohn@annies-publishing.com
1%
FLast@annies.comJDoe@annies.com
78%
First.Last@annies.comJohn.Doe@annies.com
14%
First@annies.comJohn@annies.com
7%
FirstLast@annies.comJohnDoe@annies.com
1%

Frequently Asked Questions

Where is Annie's, Inc.'s headquarters located?

Minus sign iconPlus sign icon
Annie's, Inc.'s main headquarters is located at 1610 Fifth Street Berkeley, California 94710 United States. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is Annie's, Inc.'s phone number?

Minus sign iconPlus sign icon
You can contact Annie's, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Annie's, Inc.'s stock symbol?

Minus sign iconPlus sign icon
Annie's, Inc. is a publicly traded company; the company's stock symbol is BNNY.

What is Annie's, Inc.'s official website and social media links?

Minus sign iconPlus sign icon
Annie's, Inc.'s official website is annies.com and has social profiles on LinkedIn.

What is Annie's, Inc.'s SIC code NAICS code?

Minus sign iconPlus sign icon
Annie's, Inc.'s SIC code is 2099 - Food Preparations, Not Elsewhere Classified NAICS code is 31-33 - Manufacturing.

How many employees does Annie's, Inc. have currently?

Minus sign iconPlus sign icon
As of March 2026, Annie's, Inc. has approximately 78 employees across 5 continents, including North AmericaEuropeAsia. Key team members include President: P. D.Chef, Part Owner: A. L.Owner: G. A.. Explore Annie's, Inc.'s employee directory with LeadIQ.

What industry does Annie's, Inc. belong to?

Minus sign iconPlus sign icon
Annie's, Inc. operates in the Manufacturing industry.

What technology does Annie's, Inc. use?

Minus sign iconPlus sign icon
Annie's, Inc.'s tech stack includes CloudflareBlacklineSPINSOracleMintelD3.jsHadoopNginx.

What is Annie's, Inc.'s email format?

Minus sign iconPlus sign icon
Annie's, Inc.'s email format typically follows the pattern of First_Last@annies-publishing.com. Find more Annie's, Inc. email formats with LeadIQ.

When was Annie's, Inc. founded?

Minus sign iconPlus sign icon
Annie's, Inc. was founded in 1989.

Annie's, Inc.

ManufacturingCalifornia, United States51-200 Employees

Annie’s is a rapidly growing natural and organic food company with a widely recognized brand, offering consumers great-tasting products in large packaged food categories. We sell premium products made from high-quality ingredients at affordable prices. Our products appeal to health-conscious consumers who seek to avoid the artificial flavors, synthetic colors and preservatives used in many conventional packaged foods. According to a leading industry source, we have the #1 natural and organic market position in four product lines: macaroni and cheese, snack crackers, fruit snacks and graham crackers.

Our loyal and growing consumer following has enabled us to migrate from our natural and organic roots to a brand sold across the mainstream grocery, mass merchandiser and natural retailer channels. Today, we offer over 145 products and are present in over 35,000 retail locations in the United States and Canada. 

We are committed to operating in a socially responsible and environmentally sustainable manner, with an open and honest corporate culture. Our mission is to cultivate a healthier, happier world by spreading goodness through nourishing foods, honest words and conduct that is considerate and forever kind to the planet. 

Our corporate culture embodies these values and, as a result, we enjoy a highly motivated and skilled work force that is committed to our business and our mission. Our colorful, informative and whimsical packaging featuring our iconic mascot, Bernie, the “Rabbit of Approval,” conveys these values. We believe our consumers connect with us because they love our products and relate to our values, resulting in loyal and trusting relationships.

For more information, visit www.Annies.com. You can also follow us on Facebook (www.Facebook.com/annieshomegrown), Instagram (@annieshomegrown), and Twitter (@annieshomegrown).

Section iconCompany Overview

Headquarters
1610 Fifth Street Berkeley, California 94710 United States
Phone number
Website
annies.com
SIC Code
2099 - Food Preparations, Not Elsewhere Classified
Stock Symbol
BNNY
NAICS Code
31-33 - Manufacturing
Founded
1989
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    Annie's, Inc.'s revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Annie's, Inc.'s revenue is estimated to be in the range of $25M$50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.