Insights

Expanding Product Line Annie's has recently launched new flavors for its popular macaroni and cheese lineup, indicating ongoing product innovations and opportunities to introduce complementary items or bundle offers to existing customers and new distributors.

Broad Market Presence With over 35,000 retail locations across the US and Canada and distribution across mainstream and natural channels, there is significant potential to deepen market penetration through targeted promotional campaigns and exclusive retail partnerships.

Brand Loyalty & Values The company's strong brand loyalty driven by its commitment to social responsibility and environmental sustainability creates opportunities to promote eco-friendly product lines, limited editions, or POP (point-of-purchase) marketing aligned with consumer values.

Strategic Collaborations Recent partnerships, such as with Fandango and limited-edition themed packaging, suggest scope for developing co-branded products or special marketing campaigns to attract conscious consumers and capitalize on media tie-ins.

Growth & Investment Despite its relatively modest revenue, Annie's has demonstrated growth and investor confidence, making it a viable partner for expanding product varieties, enhancing distribution channels, and leveraging its brand reputation to enter new segments or markets.

Annie's Inc. Tech Stack

Annie's Inc. uses 8 technology products and services including The Trade Desk, Blackline, Font Awesome, and more. Explore Annie's Inc.'s tech stack below.

  • The Trade Desk
    Advertising
  • Blackline
    Corporate Performance Management
  • Font Awesome
    Font Scripts
  • Microsoft Word
    Office Suites
  • Yahoo! DOT
    Tag Management
  • X-Content-Type-Options
    Web & Portal Technology
  • Google Analytics
    Web Analytics
  • AddThis
    Widgets

Media & News

Annie's Inc.'s Email Address Formats

Annie's Inc. uses at least 2 format(s):
Annie's Inc. Email FormatsExamplePercentage
First_Last@annies-publishing.comJohn_Doe@annies-publishing.com
94%
First.Last@annies-publishing.comJohn.Doe@annies-publishing.com
3%
First_L@annies-publishing.comJohn_D@annies-publishing.com
2%
First@annies-publishing.comJohn@annies-publishing.com
1%
FLast@annies.comJDoe@annies.com
78%
First.Last@annies.comJohn.Doe@annies.com
14%
First@annies.comJohn@annies.com
7%
FirstLast@annies.comJohnDoe@annies.com
1%

Frequently Asked Questions

Where is Annie's Inc.'s headquarters located?

Minus sign iconPlus sign icon
Annie's Inc.'s main headquarters is located at 1610 Fifth Street Berkeley, California 94710 United States. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is Annie's Inc.'s phone number?

Minus sign iconPlus sign icon
You can contact Annie's Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Annie's Inc.'s stock symbol?

Minus sign iconPlus sign icon
Annie's Inc. is a publicly traded company; the company's stock symbol is BNNY.

What is Annie's Inc.'s official website and social media links?

Minus sign iconPlus sign icon
Annie's Inc.'s official website is annies.com and has social profiles on LinkedIn.

What is Annie's Inc.'s SIC code NAICS code?

Minus sign iconPlus sign icon
Annie's Inc.'s SIC code is 2099 - Food Preparations, Not Elsewhere Classified NAICS code is 31-33 - Manufacturing.

How many employees does Annie's Inc. have currently?

Minus sign iconPlus sign icon
As of April 2026, Annie's Inc. has approximately 78 employees across 5 continents, including North AmericaEuropeAsia. Key team members include President: P. D.Chef, Part Owner: A. L.Owner: G. A.. Explore Annie's Inc.'s employee directory with LeadIQ.

What industry does Annie's Inc. belong to?

Minus sign iconPlus sign icon
Annie's Inc. operates in the Manufacturing industry.

What technology does Annie's Inc. use?

Minus sign iconPlus sign icon
Annie's Inc.'s tech stack includes The Trade DeskBlacklineFont AwesomeMicrosoft WordYahoo! DOTX-Content-Type-OptionsGoogle AnalyticsAddThis.

What is Annie's Inc.'s email format?

Minus sign iconPlus sign icon
Annie's Inc.'s email format typically follows the pattern of First_Last@annies-publishing.com. Find more Annie's Inc. email formats with LeadIQ.

When was Annie's Inc. founded?

Minus sign iconPlus sign icon
Annie's Inc. was founded in 1989.

Annie's Inc.

ManufacturingCalifornia, United States51-200 Employees

Annie’s is a rapidly growing natural and organic food company with a widely recognized brand, offering consumers great-tasting products in large packaged food categories. We sell premium products made from high-quality ingredients at affordable prices. Our products appeal to health-conscious consumers who seek to avoid the artificial flavors, synthetic colors and preservatives used in many conventional packaged foods. According to a leading industry source, we have the #1 natural and organic market position in four product lines: macaroni and cheese, snack crackers, fruit snacks and graham crackers.

Our loyal and growing consumer following has enabled us to migrate from our natural and organic roots to a brand sold across the mainstream grocery, mass merchandiser and natural retailer channels. Today, we offer over 145 products and are present in over 35,000 retail locations in the United States and Canada. 

We are committed to operating in a socially responsible and environmentally sustainable manner, with an open and honest corporate culture. Our mission is to cultivate a healthier, happier world by spreading goodness through nourishing foods, honest words and conduct that is considerate and forever kind to the planet. 

Our corporate culture embodies these values and, as a result, we enjoy a highly motivated and skilled work force that is committed to our business and our mission. Our colorful, informative and whimsical packaging featuring our iconic mascot, Bernie, the “Rabbit of Approval,” conveys these values. We believe our consumers connect with us because they love our products and relate to our values, resulting in loyal and trusting relationships.

For more information, visit www.Annies.com. You can also follow us on Facebook (www.Facebook.com/annieshomegrown), Instagram (@annieshomegrown), and Twitter (@annieshomegrown).

Section iconCompany Overview

Headquarters
1610 Fifth Street Berkeley, California 94710 United States
Phone number
Website
annies.com
SIC Code
2099 - Food Preparations, Not Elsewhere Classified
Stock Symbol
BNNY
NAICS Code
31-33 - Manufacturing
Founded
1989
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    Annie's Inc.'s revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Annie's Inc.'s revenue is estimated to be in the range of $25M$50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.