Event Participation The organization actively participates in industry events such as awards ceremonies, education conferences, and trade shows, indicating opportunities to engage with them through event sponsorships, speaking engagements, or targeted networking efforts to showcase relevant solutions.

Digital Expansion Recent launch of ProApartments.com to enhance workforce development presents an opportunity to offer digital marketing, job board solutions, or online training platforms that can complement their career hub and increase member engagement.

Legislative Engagement Their active legal pursuits, like filing a lawsuit against Colorado’s AQCC, highlight a commitment to advocacy and policy influence, suggesting potential for legal tech solutions, advocacy tools, or data analytics services to strengthen their policy initiatives.

Diversity Leadership The appointment of Angela Fletcher as the first Black woman president signals a focus on diversity and inclusion, opening avenues for collaboration on programs and platforms that promote diversity, equity, and inclusion within the industry.

Community Programs Initiatives like Starry Connect and Mentoring into New Dimensions demonstrate their commitment to community service and social impact, offering potential for partnerships in broadband, community outreach, or social responsibility programs that align with their mission.