Regional Expansion Opportunities Apex Lighting + Building Solutions has successfully expanded into the Northern New England market, opening an office in Manchester, New Hampshire, and servicing nearby states. This regional growth indicates a potential for engaging local construction and industrial clients requiring lighting and control solutions.

Mid-Market Focus With annual revenues estimated between 25 million and 50 million, Apex operates within the mid-market segment, presenting opportunities to offer scalable lighting and controls products suitable for similar-sized construction projects and commercial developments.

Construction Industry Targeting As a diversified lighting and controls agency in the construction sector, Apex is well-positioned to collaborate with contractors, developers, and project managers seeking innovative and reliable lighting solutions for residential, commercial, and municipal buildings.

Competitive Positioning Compared to larger players like Graybar and Wesco, Apex's regional presence and focused service approach offer a chance to differentiate and capture market share among local and regional construction projects and electrical contractors.

Digital Engagement Having an active online presence through their website and tech stack including Squarespace and PHP, Apex demonstrates digital capabilities that can be leveraged to enhance client engagement, streamline sales processes, and showcase new product offerings to potential clients.