Insights

Senior Experience Approach Marketing is a small to mid-sized, women-owned agency with highly experienced talent (average 15+ years) on the front lines, suggesting a value proposition for clients needing deep expertise in PR, marketing, and digital strategy.

Awards and Growth Recent recognitions including Agency of the Year 2025 and Bulldog PR Awards Silver for AI readiness position the firm as a trusted, innovative partner, presenting opportunities to upsell to brands seeking award-winning, forward-thinking PR and marketing support.

AI and Technology The firm emphasizes AI readiness and a modern tech stack (Google Ads, LinkedIn Ads, Hotjar, Cloudflare, Squarespace), enabling data-driven campaigns and improved performance analytics that can be marketed to clients prioritizing measurable ROI and digital transformation.

Pricing and Risk Share A guaranteed results model or “work for free until we deliver” framework can be leveraged to attract risk-averse clients, while also creating sales tension around clear outcome-based proposals and performance incentives.

High-Value Industries With recognition across multiple categories including food & beverage, QSR, retail, B2B, technology, healthcare, and CSR, there are cross-industry opportunities and potential upsell to clients seeking specialized, sector-focused PR and marketing programs.

Similar companies to Approach Marketing

Approach Marketing Tech Stack

Approach Marketing uses 8 technology products and services including Google Ads, LinkedIn Ads, Hotjar, and more. Explore Approach Marketing's tech stack below.

Approach Marketing's Email Address Formats

Approach Marketing uses at least 4 email formats:
Approach Marketing Email FormatsExamplePercentage
FLast@approachmarketing.comJDoe@approachmarketing.com
74%
First@approachmarketing.comJohn@approachmarketing.com
16%
First-L@approachmarketing.comJohn-D@approachmarketing.com
6%
First.Last@approachmarketing.comJohn.Doe@approachmarketing.com
4%

Frequently Asked Questions

What is Approach Marketing's official website and social media links?

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Approach Marketing's official website is approachmarketing.com and has social profiles on LinkedIn.

How much revenue does Approach Marketing generate?

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As of August 2026, Approach Marketing's annual revenue is estimated to be $50M - $100M.

What is Approach Marketing's NAICS code?

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Approach Marketing's NAICS code is 54182 - Public Relations Agencies.

How many employees does Approach Marketing have currently?

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As of August 2026, Approach Marketing has approximately 32 employees across 3 continents, including North America, Asia and Africa. Key team members include Director: P. S., Integrated Communications Specialist: K. P. and Public Relations Consultant: R. O. Explore Approach Marketing's employee directory with LeadIQ.

What industry does Approach Marketing belong to?

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Approach Marketing operates in the Public Relations and Communications Services industry.

What technology does Approach Marketing use?

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Approach Marketing's tech stack includes Google Ads, LinkedIn Ads, Hotjar, Cloudflare, Squarespace, Squarespace Commerce, Microsoft 365 and Choices.

What is Approach Marketing's email format?

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Approach Marketing's email format typically follows the pattern of FLast@approachmarketing.com. Find more Approach Marketing email formats with LeadIQ.

When was Approach Marketing founded?

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Approach Marketing was founded in 2010.
Approach Marketing logo

Approach Marketing

Public Relations and Communications ServicesOhio, United States11-50 Employees

Approach Marketing is a public relations and communications services firm based in Columbus, Ohio, delivering marketing, PR, and digital strategy support to its clients. Its staff comprises seasoned professionals with an average of more than 15 years of experience spanning major brands, global agencies, and non-profit organizations. The firm operates with a wholly remote team, enabling quick mobilization of this expertise across client projects.

The company seeks to understand each client's industry and audience, aiming to drive growth through outcomes-driven work. It maintains a guarantee to deliver results according to agreed objectives, or continue working at no cost until those results are achieved. In 2025, it was honored as Agency of the Year by Ragan Communications and PR Daily and is listed among the fastest-growing independent U.S. agencies across multiple sectors, including food and beverage, retail, technology, healthcare, and professional services.

Section iconCompany Overview

NAICS Code
54182 - Public Relations Agencies
Founded
2010
Employees
11-50

Section iconFunding & Financials

  • $50M - $100M

    Approach Marketing's revenue is estimated to be in the range of $50M - $100M

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