Strong Client Acquisition Ketchum's recent acquisition of TruGreen as its first PR agency of record indicates an openness to engaging with large, national service providers, presenting opportunities for B2B partnership and strategic expansion within the corporate and service sectors.

Leadership Transition The upcoming departure of long-standing CEO Mike Doyle and US CEO Jim Joseph signals potential for organizational change, opening doors for consulting services focused on leadership development, change management, and internal communications to support a smooth transition.

Award-Winning Innovation Ketchum's recent recognition at the Purpose Awards EMEA and SABRE awards highlights a strong focus on innovative, impactful work, indicating a potential interest in collaboration on advanced campaigns utilizing AI, data analytics, and diversity initiatives.

Technology Integration With a technology stack that includes AI-related tools such as JSON-LD and disruptive technologies, Ketchum is well-positioned to explore partnerships in digital transformation, content automation, and analytics-driven PR strategies.

Market Engagement Ketchum’s active participation as a title sponsor at major industry events like the Sports PR Summit demonstrates a focus on sports and digital media sectors, creating opportunities to offer tailored services for brands seeking prominence in these high-growth markets.