Comprehensive Security Solutions Approved Protection Systems offers a wide range of security and fire protection products including fire alarms, security systems, access control, and first aid equipment, presenting opportunities to cross-sell integrated safety solutions to existing clients.

Strong Service Support With 24/7 service and online reporting, the company emphasizes customer support, which can be leveraged to upsell maintenance plans and service contracts, enhancing recurring revenue streams.

Growth through Acquisition Recent integration with CertaSite’s operations in West Michigan and Northern Indiana indicates an active expansion strategy, opening possibilities for partnership or strategic collaborations to accelerate regional market penetration.

Mid-Market Focus Operating with revenue between 25M to 50M and a relatively small employee base, Approved Protection Systems targets mid-market organizations, providing tailored solutions that can be customized for various industry verticals with high safety and compliance needs.

Technology Utilization Utilizing digital tools like online reporting and training services, the company demonstrates an openness to technological integration, suggesting sales opportunities in advanced alarm systems, IoT-enabled devices, or digital security management solutions.