New Product Launches Ring has been consistently launching new products such as the Battery Video Doorbell Pro and RPPL3000, showcasing a commitment to innovation and meeting evolving customer needs. Sales reps can capitalize on these new offerings to attract both existing and new customers.

Awards & Recognition The numerous accolades received by Ring, including the Foundation Builder Award and being named to the USTFCCCA All-Region Team, highlight the brand's credibility and excellence in the industry. Leveraging these achievements in sales pitches can enhance the company's reputation and influence customer decisions.

Privacy & Security Focus Despite past privacy issues, Ring's dedication to home and neighborhood security remains unwavering. Sales teams can emphasize the company's commitment to addressing privacy concerns and providing secure solutions, offering peace of mind to potential buyers concerned about data protection.

Expansion into New Markets With the introduction of products like the Wired Doorbell Pro and the RPPL3000 catering to different systems, Ring demonstrates a strategic move towards expanding its market reach. Sales professionals can explore these new market segments and tailor their pitches to attract diverse customer bases.

Revenue & Funding Snapshot Despite past financial challenges, Ring shows potential with revenue in the $100M - 1B range and $109M in funding. Sales teams can leverage the company's financial stability to build confidence with clients and investors, positioning Ring as a reliable and growing partner for long-term business relationships.