Established Customer Base Aquarius Supply has over 50 years of experience serving landscape and irrigation professionals across the Northeast and Mid-Atlantic regions, indicating a loyal customer base and strong regional presence which can be leveraged for cross-sell and up-sell opportunities.
Recent Acquisition Advantage Being acquired by Heritage Landscape Supply Group in October 2019 provides an expanded network and resources, opening doors for joint marketing efforts, integrated product offerings, and increased market penetration in the landscaping supply sector.
Competitive Pricing Strategy Aquarius offers attractive contractor loyalty and referral programs along with competitive prices, which positions it well to win over price-sensitive customers and expand its market share within the wholesale building materials industry.
E-Commerce Integration Utilizing platforms like Shopify and WordPress indicates a focus on digital sales channels, presenting opportunities to enhance online purchasing experiences and attract contractors seeking convenient, accessible procurement options.
Financial Scope With revenues between 10 and 25 million dollars and a relatively small team, Aquarius Supply offers personalized service and niche market expertise, which can be emphasized to differentiate in targeted, localized sales approaches.