Regional focus Target general contractors in central Indiana who require high quality selective demolition, metal stud framing, drywall, acoustical ceilings, and rough carpentry for commercial, medical, industrial, religious and retail spaces.

Growth potential With revenue in the 10 to 25 million range and a lean 11-50 employee base, AWI can scale through repeat business with current GC partners and pursue project-based collaborations to expand footprint in commercial construction subcontracting.

Quality differentiation Position AWI on exemplary craftsmanship and strong customer service as a differentiator to win bids from mid-to-large GCs that demand reliable subcontractors for sensitive environments like medical offices and churches.

Tech enablement Leverage existing tech stack (iCIMS for recruiting, Azure cloud, Office 365, Google Analytics) to improve project management, supplier coordination, and bid responsiveness; propose integrations to streamline workflows with partner contractors.

Collaborative wins Given a portfolio of general contractors that value integrity and teamwork, cultivate relationships with decision-makers at those GCs to become their preferred subcontractor for future expansions and facility renovations in central Indiana.