Insights

Expansion Footprint ARIES Automotive has grown operations across North America with facilities in Southern California, Texas, Georgia and Ontario, enabling improved on-time delivery and regional support. This presents sales opportunities to align with regional distributors, OEM partnerships, and local aftermarket retailers seeking dependable fulfillment and closer service.

Product Innovation Recent introductions such as the ForeFront protection lineup for the Ford Bronco and new interior products like ARIES Seat Defender and 3D floor liners indicate a steady cadence of design wins. Leverage this momentum to upsell complementary accessories, bundled protection packages, and cross-sell to existing Jeep and SUV customers.

B2B Education ARIES operates an established B2B University program that complements sales and product knowledge. This signals readiness for channel partnerships, training-based promotions, and reseller onboarding campaigns to accelerate partner-driven revenue and improved dealer differentiation.

Brand and Reach As a Lippert brand with a multi-channel tech stack and active social presence, ARIES has signaling power for co-marketing, influencer/affiliate collaborations, and targeted digital campaigns. Opportunities exist to co-brand campaigns with retailers and aftermarket networks to expand market penetration.

Financial Health Clue With reported annual revenue in the low to mid single-digit millions and a scalable, high-velocity product line, there is potential for tiered distribution deals, increased ASP through premium protection packages, and strategic partner financing discussions to support larger orders and inventory turns.

ARIES Automotive Tech Stack

ARIES Automotive uses 8 technology products and services including JSON-LD, RequireJS, Matter.js, and more. Explore ARIES Automotive's tech stack below.

  • JSON-LD
    Javascript Frameworks
  • RequireJS
    Javascript Frameworks
  • Matter.js
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • jQuery UI
    Javascript Libraries
  • Slick
    Javascript Libraries
  • New Relic
    Real User Monitoring
  • Facebook
    Widgets

ARIES Automotive's Email Address Formats

ARIES Automotive uses at least 1 format(s):
ARIES Automotive Email FormatsExamplePercentage
FLast@ariesautomotive.comJDoe@ariesautomotive.com
83%
First.Last@ariesautomotive.comJohn.Doe@ariesautomotive.com
17%

Frequently Asked Questions

What is ARIES Automotive's official website and social media links?

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ARIES Automotive's official website is ariesautomotive.com and has social profiles on LinkedIn.

How much revenue does ARIES Automotive generate?

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As of July 2026, ARIES Automotive's annual revenue is estimated to be $1M - $10M.

What is ARIES Automotive's NAICS code?

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ARIES Automotive's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does ARIES Automotive have currently?

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As of July 2026, ARIES Automotive has approximately 201 employees across 1 continents, including North America. Key team members include Chief Information Officer: A. M.Founder: K. S.Acting Chief Executive Officer: K. D.. Explore ARIES Automotive's employee directory with LeadIQ.

What industry does ARIES Automotive belong to?

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ARIES Automotive operates in the Automotive industry.

What technology does ARIES Automotive use?

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ARIES Automotive's tech stack includes JSON-LDRequireJSMatter.jsjQueryjQuery UISlickNew RelicFacebook.

What is ARIES Automotive's email format?

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ARIES Automotive's email format typically follows the pattern of FLast@ariesautomotive.com. Find more ARIES Automotive email formats with LeadIQ.
ARIES Automotive logo

ARIES Automotive

AutomotiveWisconsin, United States201-500 Employees

ARIES Automotive designs and manufactures aftermarket automotive accessories for trucks, SUVs, and Jeeps, including grille guards, bull bars, side bars, and modular or tubular bumpers, as well as tubular doors. The product line has expanded to include interior items such as the ARIES Seat Defender and 3D floor liners, alongside its exterior accessories. Headquartered in Eau Claire, Wisconsin, the company operates a North American footprint with facilities in Southern California, Texas, Georgia, and Ontario, Canada, reflecting its reach and scale. 
Its customer base consists of vehicle owners and enthusiasts seeking protection or enhancement of their vehicle's appearance and functionality through durable aftermarket parts. In March 2023, ARIES introduced the ForeFront protection lineup for the Ford Bronco, featuring a full grille guard and bullbar.

Section iconCompany Overview

NAICS Code
3361 - Motor Vehicle Manufacturing
Employees
201-500

Section iconFunding & Financials

  • $1M - $10M

    ARIES Automotive's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    ARIES Automotive's revenue is estimated to be in the range of $1M - $10M

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