ARIES Automotive
Motor Vehicle ManufacturingWisconsin, United States201-500 Employees
ARIES Automotive designs and manufactures aftermarket automotive accessories for trucks, SUVs, and Jeeps, including grille guards, bull bars, side bars, and modular or tubular bumpers, as well as tubular doors. The product line has expanded to include interior items such as the ARIES Seat Defender and 3D floor liners, alongside its exterior accessories. Headquartered in Eau Claire, Wisconsin, the company operates a North American footprint with facilities in Southern California, Texas, Georgia, and Ontario, Canada, reflecting its reach and scale. Its customer base consists of vehicle owners and enthusiasts seeking protection or enhancement of their vehicle's appearance and functionality through durable aftermarket parts. In March 2023, ARIES introduced the ForeFront protection lineup for the Ford Bronco, featuring a full grille guard and bullbar.