Targeted Market Expansion Arizona Savings & Cu operates in the non-residential real estate leasing industry with a small workforce. Leveraging its technology stack featuring Microsoft Advertising and Google Font API, the company can explore potential sales opportunities in catering to smaller businesses or startups seeking flexible office spaces or commercial properties.

Competitive Positioning In a market with similar credit unions like Copper State and Landings, Arizona Savings & Cu could differentiate itself by emphasizing personalized leasing solutions and financial services tailored to niche industries. This positioning can help attract clients looking for unique, customer-centric leasing experiences.

Strategic Partnership Potential Given the revenue range of Arizona Savings & Cu and the presence of larger credit unions like Desert Financial with significant employee and revenue figures, there may be opportunities for strategic partnerships. Collaborating with larger institutions could open avenues for cross-promotion and pooled resources, enhancing market reach and revenue potential.

Tech-Driven Sales Approach With a robust tech stack including Azure Monitor and Microsoft Azure, Arizona Savings & Cu can adopt a tech-driven sales approach to attract tech-savvy clients seeking innovative real estate leasing solutions. Utilizing tech capabilities for virtual property tours, online document management, and data-driven lease agreements can showcase the company's commitment to modern, efficient processes.

Employee Engagement Strategies Despite a small workforce, implementing employee engagement strategies like professional development programs, performance incentives, and recognition schemes can boost internal morale and productivity. Happy and motivated employees can be strong advocates for the company, driving positive word-of-mouth referrals and potentially leading to new business opportunities.