Artful Home
RetailWisconsin, United States51-200 Employees
Artful Home operates in the retail sector, offering a curated mix of fine art, handmade craft, and design for living spaces and personal style. The company sources works directly from studios, presenting more than 18,000 original pieces from about 1,200 North American artists and designers. Founded in 1985 as The Guild, an art publishing firm, it is based in Madison, Wisconsin. Its model supports artists by connecting them directly with buyers. The catalog centers on items created by artists, with each piece reflecting careful craftsmanship and the slight variations that arise from handmade or small-batch production. The target market includes art buyers seeking distinctive pieces for homes and personal style, with a focus on thoughtful selection and quality.