Niche Educational Content Arts Attack specializes in elementary art curriculum lesson plans for K-8 students, providing a focused educational product that can appeal to schools, after-school programs, and educational institutions seeking engaging and easy-to-implement art education solutions.

Technology Adoption Leveraging modern web technologies such as Ruby on Rails, Google Analytics, and robust hosting solutions like DigitalOcean positions Arts Attack as a digitally savvy company, offering opportunities to upsell digital offerings or enhance online learning platforms.

Market Positioning With revenues under 1 million dollars and a relatively small employee base, Arts Attack is likely targeting small to medium-sized educational organizations, indicating potential for tailored sales approaches to niche markets or partnerships with educational supply distributors.

Growth Potential The company's recent news and niche focus suggest opportunities for expansion into broader curricula or additional digital educational products, making it attractive for sales efforts aimed at product diversification and market penetration.

Sales Opportunities Given its focus on easy-to-teach art lessons and digital lesson plans, Arts Attack presents potential cross-selling opportunities with related educational supplies, technology integration solutions, or supplementary online resources targeted at schools and after-school providers.