Hybrid MSP Growth Post-merger Ascend Technologies combines Edafio’s and Ascend’s strengths as a top central U.S. MSP with SOC 2 Type 2 certification, presenting cross-sell opportunities across cybersecurity, cloud, and IT services to clients seeking robust, compliant technology partners.

Security & Compliance Focus SOC 2 Type 2 certification and resilient security posture highlight opportunities to upsell advanced cybersecurity services, managed threat monitoring, and compliance optimization to enterprise clients in regulated industries such as healthcare and finance.

Industry-Scale Capabilities As one of the largest technology services providers in the central U.S. with a sizable engineering team, there is potential to target mid-market firms seeking scalable MSP support, cloud migration, M365 optimization, and Salesforce integration at scale.

Awarded Employer Brand Recognized as a great place to work and a culture award recipient, leverage employer branding to engage prospective clients through case studies and partner programs, while highlighting reliable delivery and talent retention as sales differentiators.

Strategic Partnerships With a broad tech stack and longstanding focus on partnerships, identify cross-sell opportunities around Fortinet/Palo Alto security, Azure/M365 cloud services, Citrix environments, and healthcare IT optimization to expand wallet share with existing clients and attract new logos.