Strong Canadian Community AskingCanadians boasts an extensive online research community of 600,000 Canadian opt-in participants, providing a reliable and high-response rate pool for market research projects, which can be leveraged for diverse survey-based research services.

Strategic Industry Positioning Operating within the market research sector with a focus on online data collection and community engagement, AskingCanadians offers opportunities for tailored research solutions to clients seeking insights into Canadian consumer behavior.

Collaborative Research Initiatives The company’s involvement in partnerships like Centre College and the study of Internet Voting demonstrates a capability and interest in innovative research methodologies, opening avenues for collaborations on high-impact, technology-driven research projects.

Revenue Growth Potential With annual revenues estimated between 1 million and 10 million dollars and a niche focus on high-response online surveys, there is significant potential to expand services to larger clients seeking high-quality Canadian consumer data and to develop new offerings in digital research technologies.

Technology Enablement & Data Security Utilizing a modern tech stack including cloud services, Vue.js, and Salesforce Marketing Cloud, AskingCanadians emphasizes data security and digital engagement efficiency, which can appeal to enterprise clients prioritizing secure, scalable research platforms.