Diverse leadership Leverage Assedo Consulting's African-American, woman-owned status to target public-sector and infrastructure projects that prioritize supplier diversity and inclusive communications strategies.

Infrastructure focus Position advisory services around planning, public outreach, branding and marketing for infrastructure projects, aligning with the firm’s core offerings to capture opportunities in public works and development programs.

Engineering connection Highlight expertise of founder Odessa Phillip, a Maryland-licensed PE, to engage engineering, design and construction teams seeking professional communication and stakeholder engagement support.

SMB growth stage Target mid-market clients and regional agencies that fit the company’s 11-50 employee scale, offering scalable PR and outreach packages tailored for smaller project portfolios with growth potential.

Technology-enabled outreach Promote use of a modern tech stack and digital branding capabilities (Adobe Creative Suite, HTML, clipboard.js, font and emoji tools) to deliver impactful community engagement campaigns for infrastructure stakeholders.