Market Leadership Asset Living is recognized as the top third-party property management company in the US, managing over 288,000 units and repeatedly rated as the number one in student housing, indicating significant market presence and a strong reputation to leverage for new service offerings.

Expansion Opportunities Recent strategic partnerships with firms like McWhinney and Pekabex demonstrate Asset Living's interest in expanding into renovated and purpose-built student housing projects, creating openings for innovative property management solutions, facility modernization, and related services.

Technology Integration With ongoing partnerships to expand managed Wi-Fi services through Pavlov Media and a tech stack that includes Yardi and Office 365, there is an opportunity to introduce advanced proptech solutions such as smart building systems, tenant experience platforms, and data analytics tools.

Diverse Portfolio Asset Living’s extensive portfolio across multifamily, affordable housing, build-to-rent, and active adult communities offers prospects for tailored services, sustainability initiatives, and digital transformation solutions to enhance operational efficiency and tenant engagement.

Community Focus The company’s longstanding engagement in community outreach and partnerships with organizations like Covenant House International signals an emphasis on social responsibility, which can be expanded with services related to ESG compliance, social impact investments, and community development programs.