Insights

Market Leadership AssetNation is positioned as a leading online marketplace for surplus and salvage assets, with a strong network comprising over 85,000 active buyers and multiple global marketplaces. This widespread buyer engagement presents significant upselling opportunities for complementary asset recovery solutions and value-added services.

Acquisition Synergy Being part of Ritchie Bros., a major player in auction and asset disposition, AssetNation benefits from established operational strengths and customer trust, creating cross-selling prospects for integrated marketplace solutions and expanding its offering to existing clients seeking comprehensive salvage asset management.

Technology-Driven Solutions AssetNation's focus on best-in-class commerce technology indicates a strong foundation for digital sales strategies. Leveraging its platform and tech stack, sales teams can target online sellers and buyers, offering tailored solutions that enhance transaction efficiency and asset recovery rates.

Expansion Opportunities With offices in Houston, Pittsburgh, Mexico City, and London, AssetNation is positioned for regional growth. There is potential to develop localized services and expand into new geographic markets, thereby increasing market share and tapping into emerging salvage asset industries.

Revenue Growth Potential Despite current revenue between 1 million and 10 million dollars, AssetNation's extensive buyer network and innovative marketplace platforms provide a high-growth opportunity, especially through targeted outreach to buyers and sellers in niche sectors seeking optimized salvage asset recovery solutions.

AssetNation Tech Stack

AssetNation uses 1 technology products and services including Microsoft 365, and more. Explore AssetNation's tech stack below.

  • Microsoft 365
    Email

Media & News

AssetNation's Email Address Formats

AssetNation uses at least 1 format(s):
AssetNation Email FormatsExamplePercentage
FLast@assetnation.comJDoe@assetnation.com
75%
FirstLast@assetnation.comJohnDoe@assetnation.com
13%
First@assetnation.comJohn@assetnation.com
6%
FirstL@assetnation.comJohnD@assetnation.com
6%

Frequently Asked Questions

Where is AssetNation's headquarters located?

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AssetNation's main headquarters is located at 1001 Mckinney Street, Suite 1700. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is AssetNation's phone number?

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You can contact AssetNation's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is AssetNation's official website and social media links?

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AssetNation's official website is assetnation.com and has social profiles on LinkedIn.

What is AssetNation's NAICS code?

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AssetNation's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does AssetNation have currently?

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As of December 2025, AssetNation has approximately 51 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Vice President Solutions Sales: J. W.Executive Vice President And Chief Commercial Officer: J. D.Vice President, Operations: L. B.. Explore AssetNation's employee directory with LeadIQ.

What industry does AssetNation belong to?

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AssetNation operates in the Technology, Information and Internet industry.

What technology does AssetNation use?

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AssetNation's tech stack includes Microsoft 365.

What is AssetNation's email format?

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AssetNation's email format typically follows the pattern of FLast@assetnation.com. Find more AssetNation email formats with LeadIQ.

AssetNation

Technology, Information and InternetTexas, United States51-200 Employees

AssetNation A Ritchie Bros. Company Acquired by Ritchie Bros. (NYSE: RBA) in May of 2012 Internet May 2008 – Present (1 year 3 months) AssetNation is changing the way commerce is conducted for surplus, end of life, and salvage assets. By combining best-in-class commerce technology, expert services, and a family of global online marketplaces, AssetNation delivers comprehensive and high value-recovery solutions for buyers and sellers alike. As the leading online marketplace and solutions provider for surplus and salvage assets, we bring more than 85,000 active buyers to our network of marketplaces and our innovative commerce technology and expert services generate rapid returns and successful recoveries for our sellers, as well as a wide selection of assets for buyers. AssetNation is headquartered in Houston with offices in Pittsburgh, Mexico City and London and is owned by Ricthie Bros. Auctioneers (NYSE: RBA). Visit us at www.assetnation.com. Visit our marketplaces: www.SalvageSale.com www.SalvageSale.co.uk www.Asset-Auctions.com www.Asset-Auctions.com.mx

Section iconCompany Overview

Headquarters
1001 Mckinney Street, Suite 1700
Phone number
NAICS Code
5415 - Computer Systems Design and Related Services
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    AssetNation's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    AssetNation's revenue is estimated to be in the range of $1M$10M

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