Insights

Innovative Sports Model Athletes Unlimited's unique player-led, weekly team-changing league structure offers opportunities for customized fan engagement platforms, mobile apps, and interactive content solutions to enhance viewer interaction and loyalty.

Expanding Social Initiatives The company's active participation in community and social wellness events like Girls in Motion presents prospects for sponsorships, event management, and partnership services aligned with youth engagement and mental health promotion.

Technology Integration Their use of advanced scoring dashboards and digital media collaborations indicates a demand for innovative broadcasting tools, real-time data analytics, and video production services to improve live streaming experiences.

Growing Market Presence With a revenue range of up to 100 million and recent recognition for innovation, Athletes Unlimited shows potential for B2B collaborations, sponsorships, and branding opportunities within the rapidly evolving women’s and spectator sports landscape.

Leadership and Talent The hiring of prominent industry figures like Kim Ng and Sydney Colson suggests ongoing investments in influencer partnerships and expert-driven marketing, creating opportunities for targeted campaigns and content collaborations.

Similar companies to Athletes Unlimited

Athletes Unlimited Tech Stack

Athletes Unlimited uses 8 technology products and services including WordPress, Asana, Handlebars, and more. Explore Athletes Unlimited's tech stack below.

  • WordPress
    Content Management System
  • Asana
    Issue Trackers
  • Handlebars
    Javascript Frameworks
  • Clipboard.js
    Javascript Libraries
  • Mautic
    Marketing Automation
  • Yoast SEO Premium
    Search Engines
  • X-XSS-Protection
    Security
  • Facebook
    Widgets

Media & News

Athletes Unlimited's Email Address Formats

Athletes Unlimited uses at least 1 format(s):
Athletes Unlimited Email FormatsExamplePercentage
First@auprosports.comJohn@auprosports.com
91%
First.Last@auprosports.comJohn.Doe@auprosports.com
7%
Last@auprosports.comDoe@auprosports.com
2%

Frequently Asked Questions

Where is Athletes Unlimited's headquarters located?

Minus sign iconPlus sign icon
Athletes Unlimited's main headquarters is located at New York, New York United States. The company has employees across 3 continents, including North AmericaAfricaEurope.

What is Athletes Unlimited's official website and social media links?

Minus sign iconPlus sign icon
Athletes Unlimited's official website is auprosports.com and has social profiles on LinkedInCrunchbase.

What is Athletes Unlimited's NAICS code?

Minus sign iconPlus sign icon
Athletes Unlimited's NAICS code is 7112 - Spectator Sports.

How many employees does Athletes Unlimited have currently?

Minus sign iconPlus sign icon
As of April 2026, Athletes Unlimited has approximately 238 employees across 3 continents, including North AmericaAfricaEurope. Key team members include Ceo And Co-Founder: J. P.Chief Partnerships Officer: V. T.Chief Growth Officer: A. K.. Explore Athletes Unlimited's employee directory with LeadIQ.

What industry does Athletes Unlimited belong to?

Minus sign iconPlus sign icon
Athletes Unlimited operates in the Spectator Sports industry.

What technology does Athletes Unlimited use?

Minus sign iconPlus sign icon
Athletes Unlimited's tech stack includes WordPressAsanaHandlebarsClipboard.jsMauticYoast SEO PremiumX-XSS-ProtectionFacebook.

What is Athletes Unlimited's email format?

Minus sign iconPlus sign icon
Athletes Unlimited's email format typically follows the pattern of First@auprosports.com. Find more Athletes Unlimited email formats with LeadIQ.

How much funding has Athletes Unlimited raised to date?

Minus sign iconPlus sign icon
As of April 2026, Athletes Unlimited has raised $23M in funding. The last funding round occurred on Jun 10, 2025 for $23M.

When was Athletes Unlimited founded?

Minus sign iconPlus sign icon
Athletes Unlimited was founded in 2020.

Athletes Unlimited

Spectator SportsNew York, United States201-500 Employees

AU Pro Basketball, AU Pro Volleyball and the Athletes Unlimited Softball League πŸ€πŸπŸ₯Ž

Consisting of four sports spanning across a network of hundreds of athletes, we're focused on bringing you professional sports from player-led and player-driven angles. Our leagues aren't built around set teams but rather, players change teams every week and Team Captains control the draft. Follow along as we revolutionize the world of professional sports.

Section iconCompany Overview

Headquarters
New York, New York United States
NAICS Code
7112 - Spectator Sports
Founded
2020
Employees
201-500

Section iconFunding & Financials

  • $23M

    Athletes Unlimited has raised a total of $23M of funding over 3 rounds. Their latest funding round was raised on Jun 10, 2025 in the amount of $23M.

  • $50M$100M

    Athletes Unlimited's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $23M

    Athletes Unlimited has raised a total of $23M of funding over 3 rounds. Their latest funding round was raised on Jun 10, 2025 in the amount of $23M.

  • $50M$100M

    Athletes Unlimited's revenue is estimated to be in the range of $50M$100M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

Β© LeadIQ, Inc. All rights reserved.