Regional Partnerships Atlantis Rail has built and expanded channel partnerships with Western Borders, Linc Sales, and Gemroi Co to extend coverage across regions including the Pacific Northwest and beyond. This creates channel-led sales opportunities through partner networks, training, and co-marketing to win more projects.

Innovative Cable Line New ORION I and ORION II cable railing systems broaden the portfolio with aluminum components and updated guardrails. Designed for both professionals and DIY enthusiasts, these offerings enable project diversification and upsell opportunities on new builds and retrofits.

Durable Material Focus All products are stainless steel for durability in tough environments, with aluminum top rails added to the lineup. This positions Atlantis Rail to win coastal, industrial, and other harsh-environment projects such as waterfront and commercial installations.

Digital Sales Enablement A design-oriented tech stack including AutoCAD integration, cart functionality, and design-focused tools supports CAD/BIM-ready specs and online purchasing. Opportunities include online configurators, enhanced content for DIY and contractor buyers, and streamlined quote workflows.

Accessibility Focus The ADA handicap access rails offering opens pathways to pursue public sector, educational, and commercial projects that require accessible railing solutions, supported by channel partnerships and specification-driven selling.