Industry Focus Atlantis Rail Systems specializes in durable stainless steel cable and glass railing products, primarily serving the construction, landscaping, and renovation sectors seeking high-quality, long-lasting materials in challenging environments.
Recent Product Launches The company has recently introduced innovative products such as the ORION I and ORION II Cable Railing Systems, indicating a strong product development pipeline that presents opportunities to upsell new and advanced railing solutions.
Geographic Expansion Partnerships with distributors like Western Borders, Inc. and Linc Sales support expansion into new regional markets across the US including Washington, Oregon, Alaska, Hawaii, and Beyond, offering potential sales channels for targeted outreach.
Market Positioning With revenue estimates between one and ten million dollars and a focus on professional-grade yet DIY-friendly products, Atlantis Rail appeals to both commercial builders and serious DIY enthusiasts, opening cross-selling opportunities across customer segments.
Technology and Innovation Utilizing advanced design and operational tools such as SOLIDWORKS and a modern eCommerce platform indicates a commitment to quality and innovation, which can be leveraged in marketing campaigns to attract industry partners and repeat customers seeking cutting-edge solutions.