Insights

Turnkey Powertrain Upgrades ATS has demonstrated the capability to deliver fully integrated powertrain upgrades, such as an Allison transmission swap for RAM trucks, signaling a strong opportunity to offer turnkey packages to RAM owners, performance shops, and fleet operators. Consider expanding to additional platforms and providing installation and warranty services.

Cross Sell Opportunities With a broad product lineup including torque converters, billet transmissions, turbochargers, manifolds, intercoolers, tuners, and differential covers, ATS can drive cross-sell opportunities by bundling upgrade kits for installers and direct-to-consumer channels, capitalizing on upgrade cycles.

Platform Diversification The RAM integration success showcases ATS's capability to extend beyond a single platform. There is potential to develop platform-specific kits for other popular diesel trucks, pursue distributor partnerships, and explore OEM collaborations to scale operations.

Fleet and Installer Growth ATS's focus on high-performance upgrades and powertrain enhancements positions it to appeal to fleet operators and service/install shops. Target opportunities include bulk pricing, maintenance/warranty packages, and dedicated support to accelerate upfitting programs.

Digital Channel Expansion ATS already engages digital channels and modern payment options. Scale growth through targeted online campaigns, affiliate programs with installers, and content-driven promotions around RAM and diesel upgrades to drive new leads and repeat business.

ATS Diesel Tech Stack

ATS Diesel uses 8 technology products and services including Google Analytics Enhanced eCommerce, Preact, Emotive, and more. Explore ATS Diesel's tech stack below.

  • Google Analytics Enhanced eCommerce
    Analytics
  • Preact
    Javascript Libraries
  • Emotive
    Marketing Automation
  • Apple Pay
    Payment Processing
  • Ruby
    Programming Languages
  • reCAPTCHA
    Security
  • Cloudflare Bot Management
    Security
  • Microsoft IIS
    Web Servers

ATS Diesel's Email Address Formats

ATS Diesel uses at least 1 format(s):
ATS Diesel Email FormatsExamplePercentage
First@atsdiesel.comJohn@atsdiesel.com
81%
FirstL@atsdiesel.comJohnD@atsdiesel.com
13%
First.Last@atsdiesel.comJohn.Doe@atsdiesel.com
6%

Frequently Asked Questions

What is ATS Diesel's phone number?

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You can contact ATS Diesel's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is ATS Diesel's official website and social media links?

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ATS Diesel's official website is atsdiesel.com and has social profiles on LinkedIn.

What is ATS Diesel's NAICS code?

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ATS Diesel's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does ATS Diesel have currently?

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As of July 2026, ATS Diesel has approximately 32 employees across 2 continents, including North AmericaEurope. Key team members include Owner: S. C.Controller: S. F.Principal: A. C.. Explore ATS Diesel's employee directory with LeadIQ.

What industry does ATS Diesel belong to?

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ATS Diesel operates in the Motor Vehicle Manufacturing industry.

What technology does ATS Diesel use?

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ATS Diesel's tech stack includes Google Analytics Enhanced eCommercePreactEmotiveApple PayRubyreCAPTCHACloudflare Bot ManagementMicrosoft IIS.

What is ATS Diesel's email format?

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ATS Diesel's email format typically follows the pattern of First@atsdiesel.com. Find more ATS Diesel email formats with LeadIQ.

When was ATS Diesel founded?

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ATS Diesel was founded in 1993.
ATS Diesel logo

ATS Diesel

Motor Vehicle ManufacturingColorado, United States11-50 Employees

ATS Diesel is a motor vehicle manufacturing company based in Arvada, Colorado, focused on developing performance upgrades for light-duty diesel trucks. Its product lineup includes components and systems designed to enhance power, durability, and reliability, such as torque conversion, transmissions, turbochargers, exhaust and intake manifolds, differential covers, electronic tuners, and intercoolers. The company serves customers in the diesel vehicle segment who seek higher performance and improved drivability, addressing needs related to towing, efficiency, and overall truck capability. Positioned within the diesel aftermarket space, ATS Diesel emphasizes integrated solutions and specialized parts for enhanced vehicle performance. The business operates with a modestly sized team and has actively pursued new product integrations, including a notable development in 2022 involving an Allison transmission swap and conversion kit for RAM trucks equipped with Cummins powerplants.

Section iconCompany Overview

Phone number
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1993
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    ATS Diesel's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    ATS Diesel's revenue is estimated to be in the range of $25M$50M

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