Retail Channel Growth Aunt Fannie’s products target households and select B2B markets in food service and food manufacturing. There is a clear opportunity to scale through wholesale partnerships with national retailers and eco-friendly stores, and via private label or co-branded SKUs to increase shelf presence and revenue.

Private Label Ready With manufacturing capabilities and established product lines, Aunt Fannie’s could monetize by offering contract manufacturing, private-label formulations, or white-label packs to eco brands and retailers seeking microbiomic or essential-oil based cleaning and pest solutions.

Hospitality Partnerships Target hotels, restaurants, and facilities managers with probiotic cleaning wipes and gentle pest solutions. Multi-year supply agreements and sustainability commitments could drive higher volume and recurring revenue, while aligning with wellness-focused guest experiences.

Probiotic Innovation Leverage the microbiomic positioning to expand into offices, schools, healthcare facilities, and other high-traffic settings that demand safe, non-irritating cleaners. Channels could include distribution partnerships and private-label pilot programs.

Digital Growth Enablement Given the existing digital stack and press exposure, invest in performance marketing, SEO, and influencer partnerships to accelerate DTC and wholesale demand. Data-driven campaigns could improve customer acquisition efficiency for both consumer and B2B channels.