Insights

Retail Channel Growth Target expansion with more SKUs signals rising demand for Branch Basics non toxic cleaning; identify opportunities to optimize retailer onboarding, expand shelf presence, and propose category management and co marketing support to accelerate multi store growth.

Logistics Partnership ODW Logistics partnership indicates a reliance on scalable distribution; position as a growth enabler by offering freight consolidation, improved transit times, and data driven visibility across channels, with integration into the company's analytics stack.

Sustainability Focus Non toxic, sustainable positioning opens doors with eco conscious retailers and certifications; pursue partnerships for sustainable packaging, green certifications, or private label collaborations leveraging the Toss The Toxins branding.

Tech Driven Marketing Robust Martech stack enables data driven selling; offer services to retailers for performance marketing, attribution modeling, and co branded campaigns that align with Target and DTC channels, plus integration support for OMS and CRM.

Wholesale Growth Growing DTC brand with retail SKU expansion and office growth suggests strong wholesale opportunity beyond Target; propose a structured wholesale program, pricing strategy, and retailer ready packaging for regional and national expansion.

Branch Basics Tech Stack

Branch Basics uses 8 technology products and services including Optimizely, Google Ads, Segment, and more. Explore Branch Basics's tech stack below.

  • Optimizely
    A/B Testing
  • Google Ads
    Advertising
  • Segment
    Customer Data Platforms
  • Zendesk
    Documentation Tools
  • Bizible
    Marketing Analytics
  • Wunderkind
    Marketing Automation
  • PHP
    Programming Languages
  • HTTP/3
    Web & Portal Technology

Branch Basics's Email Address Formats

Branch Basics uses at least 1 format(s):
Branch Basics Email FormatsExamplePercentage
First@branchbasics.comJohn@branchbasics.com
80%
Last@branchbasics.comDoe@branchbasics.com
20%

Frequently Asked Questions

Where is Branch Basics's headquarters located?

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Branch Basics's main headquarters is located at 1350 Lagoon Avenue Suite 920 Minneapolis, Minnesota 55408 United States. The company has employees across 2 continents, including North AmericaAsia.

What is Branch Basics's official website and social media links?

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Branch Basics's official website is branchbasics.com and has social profiles on LinkedInCrunchbase.

What is Branch Basics's NAICS code?

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Branch Basics's NAICS code is 446 - Health and Personal Care Stores.

How many employees does Branch Basics have currently?

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As of June 2026, Branch Basics has approximately 41 employees across 2 continents, including North AmericaAsia. Key team members include Ceo: T. M.Chief Human Resources Officer: M. M. C.Chief Operations Officer: K. L.. Explore Branch Basics's employee directory with LeadIQ.

What industry does Branch Basics belong to?

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Branch Basics operates in the Retail Health and Personal Care Products industry.

What technology does Branch Basics use?

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Branch Basics's tech stack includes OptimizelyGoogle AdsSegmentZendeskBizibleWunderkindPHPHTTP/3.

What is Branch Basics's email format?

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Branch Basics's email format typically follows the pattern of First@branchbasics.com. Find more Branch Basics email formats with LeadIQ.

When was Branch Basics founded?

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Branch Basics was founded in 2012.

Branch Basics

Retail Health and Personal Care ProductsMinnesota, United States11-50 Employees

Branch Basics is a Minneapolis, Minnesota-based company in the Retail Health and Personal Care Products industry that focuses on safe cleaning products. The company states a mission to create healthy homes by offering safe, non-toxic cleaning solutions. It employs 11-50 people and markets direct-to-consumer cleaning products, with distribution arrangements including ODW Logistics for distribution, fulfillment, and transportation. Recent developments include an expansion of offices in Owasso, Oklahoma, and an expanded presence in Target with additional SKUs. The company maintains its website at branchbasics.com and lists its headquarters at 1350 Lagoon Avenue Suite 920, Minneapolis, MN 55408.

Section iconCompany Overview

Headquarters
1350 Lagoon Avenue Suite 920 Minneapolis, Minnesota 55408 United States
NAICS Code
446 - Health and Personal Care Stores
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    Branch Basics's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Branch Basics's revenue is estimated to be in the range of $10M$25M

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