Growth opportunity Target mid-market commercial clients in Washington and neighboring states who require high-quality tenant improvements and ground-up spaces, leveraging Avara Construction's proven track record, client-focused approach, and on-time, on-budget delivery to win competitive projects.

Service differentiation Position Avara as a solutions-driven contractor with strong project management and hands-on service to address owners' needs for precision, efficiency, and predictable results in office, retail, medical, industrial, and technical spaces.

Leadership leverage Engage facilities and construction leaders by highlighting Fred Reykdal’s role and recent expansion in ground-up capabilities to pursue larger, integrated projects and strategic partnerships with developers and property management firms.

Brand credibility Capitalize on recognition as a top workplace in Washington to approach HR, corporate real estate, and tenant improvement buyers who value culture, stability, and employee-friendly project execution as part of risk reduction and talent retention.

Digital and local reach Utilize the tech stack and regional footprint to tailor digital outreach and local case studies, focusing on Washington-based projects and expanding into nearby markets where Avara can showcase repeatable processes and measurable cost/time savings.