Strategic Partnerships Avid Solutions has recently formed partnerships with BlastWave and SORBA.ai, signaling openness to collaborating with cybersecurity and AI/ML/OT optimization providers. This presents an opportunity to propose joint solutions around secure digital transformation, OT/ICS hardening, and AI-driven process optimization.

OT Security Focus The January 2026 BlastWave partnership highlights a priority on zero trust protection for Operational Technology and Industrial Control Systems, suggesting a need for advanced cybersecurity integration within automation projects and governance of critical infrastructure.

AvidCare Growth The launch of the AvidCare Service and Support Program in 2024 indicates a purchaser need for ongoing OT asset maintenance, monitoring, and upgrade planning. This creates opportunities for service-based engagements, remote monitoring, and long-term maintenance contracts.

Green & Smart Manufacturing Recent collaboration moves with ABB and Rockwell Automation to enhance remote I/O capabilities and hydrogen production processes point to a customer base pursuing sustainable, green manufacturing and advanced process control, aligning with sustainability-driven automation projects.

Mid-market Expansion With a revenue range of 50–100 million and a staff size of 51–200, Avid Solutions sits in the mid-market segment where there is strong demand for scalable, high-performance integration services and digital enablers, suggesting upsell paths into larger automation platforms and multi-site deployments.