Recent Acquisition Expansion With the recent acquisition of Avrio Health by Atlantis Consumer Healthcare Inc., there is an opportunity to leverage the combined portfolio to target healthcare and retail channels seeking trusted OTC brands across nationwide drugstores, grocery outlets, and online platforms.

Product Innovation Focus The launch of new products like Betadine Antiseptic Sore Throat Gargle indicates ongoing product development efforts, presenting opportunities to position complementary healthcare solutions and expand product lines within existing and new customer segments.

Limited Resource Scale As a small company with fewer than five employees, Avrio may benefit from scalable partnerships and distribution collaborations with larger health brands to increase market reach and sales volume efficiently.

Market Position and Growth Operating within the OTC and healthcare niches, Avrio's portfolio of trusted brands in a competitive landscape suggests potential for growth by emphasizing product efficacy, safety, and brand recognition through targeted marketing initiatives.

Technology and Data Utilization Utilizing modern tech stacks like Google Analytics and Clarip, there are opportunities to enhance consumer insights, optimize digital marketing efforts, and identify new sales channels to drive engagement and product adoption.