Innovative Engagement Aware Force offers a highly engaging, customizable cybersecurity training platform that leverages multimedia content and interactive exercises, making it easier for organizations to maintain ongoing employee awareness without extensive resource commitments.

Market Opportunity With a small team of 2-10 employees but a need to stand out in a competitive cybersecurity awareness market, there is potential to expand marketing efforts and develop strategic partnerships to reach mid-sized and large enterprises seeking comprehensive security training solutions.

Integration Potential The company’s use of popular tech stacks like Salesforce, React, and Google Analytics presents opportunities for integration with existing enterprise systems, making the platform attractive to organizations already invested in these technologies.

Recent Growth Areas Given the rising importance of cybersecurity awareness in corporate security strategies, targeting industries with high compliance and security requirements such as finance, healthcare, and government could significantly increase sales prospects.

Value Messaging Emphasizing the platform’s quick implementation time and measurable impact can appeal to decision-makers looking for cost-effective, scalable solutions that demonstrate clear ROI and enhance cybersecurity posture.