Expanding Community Engagement AYSO's recent partnerships with Chicago Public Schools, HotelPlanner, and initiatives like 'Kick it on the Green' demonstrate a strong focus on expanding access and community involvement in youth sports, presenting opportunities for sponsorships, collaborative programs, and technology integrations.
Growing Digital Platform The launch of AYSO PLAY and partnerships like GameChanger highlight the organization’s investment in digital solutions and live streaming, creating prospects for technology vendors, app development, and digital marketing services.
Significant Market Presence With over 300,000 players and 40,000 teams across the US, alongside revenue estimates between 250 and 500 million dollars, AYSO represents a substantial market opportunity for sporting goods, apparel, and youth-focused service providers.
Supportive Funding Environment AYSO’s collaborations with corporate sponsors like Augusta Sportswear and partnerships supporting field development signal opportunities for brands seeking to align with grassroots sports development and youth engagement initiatives.
Operational Scale and Scope With a team of around 23 employees supporting a nationwide volunteer network, there is potential for services related to volunteer management, event tech solutions, and non-profit support tools to enhance operational efficiency.