Insights

Eco-Friendly Niche Baabaazuzu's strong focus on upcycled and eco-friendly fashion aligns well with the growing consumer demand for sustainable apparel. Opportunities exist to expand marketing efforts emphasizing environmental benefits and to partner with eco-conscious retailers and organizations.

International Presence With distribution in over 900 US stores and presence in Australia, Canada, Japan, and South Korea, Baabaazuzu demonstrates international market appeal. Exploring further regional partnerships or targeted online campaigns could enhance global sales.

Fashion Diversity The company's evolution from children's wear to women's and men's apparel provides multiple market segments for cross-selling and bundle offers. Developing collections catering to specific demographics or seasonal themes can boost revenue.

Technology Integration Utilizing platforms like Shopify and digital marketing tools such as Wisepops presents opportunities to optimize online sales channels. Implementing personalized virtual shopping or exclusive online collections could attract more customers.

Brand Recognition Being named one of Michigan's '50 New Businesses to Watch' and featured in numerous retailers strengthens brand credibility. Leveraging this recognition through targeted marketing campaigns and influencer collaborations can accelerate growth.

Baabaazuzu Tech Stack

Baabaazuzu uses 8 technology products and services including Shopify, Google Fonts API, Font Awesome, and more. Explore Baabaazuzu's tech stack below.

  • Shopify
    E-commerce
  • Google Fonts API
    Font Scripts
  • Font Awesome
    Font Scripts
  • Issuu
    Miscellaneous
  • VISA
    Miscellaneous
  • American Express
    Payment Processing
  • X-XSS-Protection
    Security
  • Wisepops
    Widgets

Media & News

Baabaazuzu's Email Address Formats

Baabaazuzu uses at least 1 format(s):
Baabaazuzu Email FormatsExamplePercentage
First.Last@baabaazuzu.comJohn.Doe@baabaazuzu.com
33%
First@baabaazuzu.comJohn@baabaazuzu.com
17%
FirstLast@baabaazuzu.comJohnDoe@baabaazuzu.com
17%
First.Last@baabaazuzu.comJohn.Doe@baabaazuzu.com
33%

Frequently Asked Questions

Where is Baabaazuzu's headquarters located?

Minus sign iconPlus sign icon
Baabaazuzu's main headquarters is located at 1006 South Sawmill Road Lake Leelanau, Michigan 49653 United States. The company has employees across 1 continents, including North America.

What is Baabaazuzu's phone number?

Minus sign iconPlus sign icon
You can contact Baabaazuzu's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Baabaazuzu's official website and social media links?

Minus sign iconPlus sign icon
Baabaazuzu's official website is baabaazuzu.com and has social profiles on LinkedIn.

How much revenue does Baabaazuzu generate?

Minus sign iconPlus sign icon
As of February 2026, Baabaazuzu's annual revenue is estimated to be $350K.

What is Baabaazuzu's SIC code NAICS code?

Minus sign iconPlus sign icon
Baabaazuzu's SIC code is 2323 - Men's and Boys' Neckwear NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Baabaazuzu have currently?

Minus sign iconPlus sign icon
As of February 2026, Baabaazuzu has approximately 4 employees across 1 continents, including North America. Key team members include Vice President Of Operations: V. M.. Explore Baabaazuzu's employee directory with LeadIQ.

What industry does Baabaazuzu belong to?

Minus sign iconPlus sign icon
Baabaazuzu operates in the Retail Apparel and Fashion industry.

What technology does Baabaazuzu use?

Minus sign iconPlus sign icon
Baabaazuzu's tech stack includes ShopifyGoogle Fonts APIFont AwesomeIssuuVISAAmerican ExpressX-XSS-ProtectionWisepops.

What is Baabaazuzu's email format?

Minus sign iconPlus sign icon
Baabaazuzu's email format typically follows the pattern of First.Last@baabaazuzu.com. Find more Baabaazuzu email formats with LeadIQ.

When was Baabaazuzu founded?

Minus sign iconPlus sign icon
Baabaazuzu was founded in 1993.

Baabaazuzu

Retail Apparel and FashionMichigan, United States2-10 Employees

Baabaazuzu was first created in 1993 when Kevin Burns (co-owner) shrunk his wife's favorite wool sweaters. Rather than frowning about her misfortune Sue Burns creatively reworked the sweaters into one-of-a-kind garments for her two daughters. Word spread fast in a small village and the phone was off the hook with fans inquiring about Sue's beautiful designs. After a year of being a children's line, Baabaazuzu began receiving requests for women's wear--the line quickly changed gears and became a full eco-clothing and accessories line for women. With the popularity of Baabaazuzu fashion the company outgrew the basement and moved to 3 locations since. BaabaaZuzu's unique recycled garments and accessories have been named one of Michigan's "50 New Businesses to Watch." 

After years of offering handcrafted, upcycled products to women,  Baabaazuzu launched a men's line in 2011.

Baabaazuzu is featured in over 900 retailers in the US. The internationally recognized brand can also be found in Australia, Canada, Japan and South Korea.

Section iconCompany Overview

Headquarters
1006 South Sawmill Road Lake Leelanau, Michigan 49653 United States
Phone number
SIC Code
2323 - Men's and Boys' Neckwear
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1993
Employees
2-10

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Baabaazuzu's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Baabaazuzu's revenue is estimated to be in the range of $1M$10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.