Insights

Rapid Market Growth Back to the Roots is recognized as the fastest-growing gardening company in the United States, with products available in over 15,000 retail stores including major national chains. This expansive distribution network presents extensive opportunities for brand expansion and new product placements.

Sustainability Leadership The company's celebrated efforts in sustainability and eco-friendly initiatives, highlighted by awards and global recognition, align well with consumer demand for environmentally responsible products, creating opportunities to target eco-conscious customer segments.

Strong Funding & Investment Recent investments totaling over $18 million, including strategic funding rounds from notable investors such as KBW Ventures and Central Garden & Pet, indicate strong financial backing, enabling capacity to scale new offerings and enhance sales channels.

Innovative Product Portfolio Back to the Roots maintains an award-winning lineup of organic soils, seeds, plant foods, and indoor gardening kits, with a focus on making food cultivation accessible. This innovative product ecosystem offers cross-selling and upselling potential within the growing organic and home gardening markets.

Brand Recognition & Thought Leadership Led by highly recognized founders featured in global media and industry lists, the company benefits from elevated brand visibility which facilitates consumer trust and opens doors to partnerships with health-conscious, sustainability-focused retailers and institutional buyers.

Back to the Roots, Inc. Tech Stack

Back to the Roots, Inc. uses 8 technology products and services including Unpkg, Open Graph, Font Awesome, and more. Explore Back to the Roots, Inc.'s tech stack below.

  • Unpkg
    Content Delivery Network
  • Open Graph
    Content Management System
  • Font Awesome
    Font Scripts
  • Postscript
    Marketing Automation
  • Google Pay
    Payment Processing
  • Tailwind CSS
    UI Frameworks
  • Twitter
    Widgets
  • POWR
    Widgets

Back to the Roots, Inc.'s Email Address Formats

Back to the Roots, Inc. uses at least 1 format(s):
Back to the Roots, Inc. Email FormatsExamplePercentage
First@backtotheroots.comJohn@backtotheroots.com
79%
First.Last@backtotheroots.comJohn.Doe@backtotheroots.com
12%
Last@backtotheroots.comDoe@backtotheroots.com
8%
FLast@backtotheroots.comJDoe@backtotheroots.com
1%

Frequently Asked Questions

Where is Back to the Roots, Inc.'s headquarters located?

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Back to the Roots, Inc.'s main headquarters is located at 100 Webster, Suite 200. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is Back to the Roots, Inc.'s phone number?

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You can contact Back to the Roots, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Back to the Roots, Inc.'s official website and social media links?

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Back to the Roots, Inc.'s official website is backtotheroots.com and has social profiles on LinkedInCrunchbase.

What is Back to the Roots, Inc.'s NAICS code?

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Back to the Roots, Inc.'s NAICS code is 31-33 - Manufacturing.

How many employees does Back to the Roots, Inc. have currently?

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As of December 2025, Back to the Roots, Inc. has approximately 79 employees across 5 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: A. C.Chief Operating Officer: E. R.Chief Financial Officer: G. D.. Explore Back to the Roots, Inc.'s employee directory with LeadIQ.

What industry does Back to the Roots, Inc. belong to?

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Back to the Roots, Inc. operates in the Manufacturing industry.

What technology does Back to the Roots, Inc. use?

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Back to the Roots, Inc.'s tech stack includes UnpkgOpen GraphFont AwesomePostscriptGoogle PayTailwind CSSTwitterPOWR.

What is Back to the Roots, Inc.'s email format?

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Back to the Roots, Inc.'s email format typically follows the pattern of First@backtotheroots.com. Find more Back to the Roots, Inc. email formats with LeadIQ.

How much funding has Back to the Roots, Inc. raised to date?

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As of December 2025, Back to the Roots, Inc. has raised $18M in funding. The last funding round occurred on Apr 21, 2022 for $18M.

When was Back to the Roots, Inc. founded?

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Back to the Roots, Inc. was founded in 2009.

Back to the Roots, Inc.

ManufacturingCalifornia, United States51-200 Employees

Back to the Roots is an organic gardening company founded by Nikhil Arora and Alejandro Velez.

Back to the Roots has an award-winning line of organic soils, seeds, plant foods, raised beds, and indoor gardening kits. The duo co-founded Back to the Roots in college after discovering how to grow gourmet mushrooms on recycled coffee grounds. Since then, the organic gardening company has evolved from an urban mushroom farm in Oakland, CA to a thriving national brand and the fastest-growing gardening company in the country. With a mission to reconnect families back to their food and the land, Nikhil and Alejandro are transforming the gardening industry by making it easy for anyone, anywhere to grow their own food. 

The organic gardening products are currently distributed in over 15,000 stores including Walmart, The Home Depot, Target, Lowe’s, Tractor Supply, and Whole Foods, as well as on Amazon. 

The founders have been recognized globally for their efforts in sustainability, innovation, and entrepreneurship, appearing on lists including Fast Company’s “Most Innovative Companies”, BusinessWeek’s “Top 25 Entrepreneurs Under 25”, Inc.’s “30 Under 30”, Inc. 500, Forbes’ “30 Under 30”, CNN’s “10 Next Entrepreneurs to Watch”, BBC’s Top Global Social Entrepreneurs, Forbes 40 Under 40, EY Entrepreneur of the Year and President Obama’s Champions of Change. They have delivered multiple TEDx Talks, UC Berkeley’s Business School commencement address, and have been featured on CNBC Mad Money, CNN, Forbes, Bloomberg, Fox News, ABC News, NBC News, WSJ, Huffington Post, and the NY Times.

Section iconCompany Overview

Headquarters
100 Webster, Suite 200
Phone number
NAICS Code
31-33 - Manufacturing
Founded
2009
Employees
51-200

Section iconFunding & Financials

  • $18M

    Back to the Roots, Inc. has raised a total of $18M of funding over 10 rounds. Their latest funding round was raised on Apr 21, 2022 in the amount of $18M.

  • $25M$50M

    Back to the Roots, Inc.'s revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $18M

    Back to the Roots, Inc. has raised a total of $18M of funding over 10 rounds. Their latest funding round was raised on Apr 21, 2022 in the amount of $18M.

  • $25M$50M

    Back to the Roots, Inc.'s revenue is estimated to be in the range of $25M$50M

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