Recognition momentum Capitalize on recent national recognition as a top winery tour in USA Today’s 10Best Readers’ Choice Awards to open conversations with distributors, tour operators, and hospitality partners seeking award-winning experiences.

Organic credentials Leverage the California Certified Organic Farmers certification to pitch premium, sustainability-forward wine programs to organic-focused retailers, restaurants, and direct-to-consumer platforms seeking certified products.

Exclusive collections Promote The Thomas Collection and other estate-block wines to premium retailers and luxury tasting experiences, highlighting limited-availability sets for curated gift programs and high-end hospitality partnerships.

Digital and omnichannel Explore partnerships with e-commerce and marketing platforms (Shopify, Klaviyo, WordPress) to scale DTC initiatives, co-branded promotions, and targeted email campaigns for wine club members and regional markets.

Community and events Capitalize on community engagement through Napa CASA partnerships and event-driven campaigns; propose cause-related bundles or sponsorships with retailers and tasting rooms to deepen local and visitor engagement.