Global eCommerce Presence Balsam Brands is a global, eCommerce retailer specializing in holiday and home décor, presenting a prime opportunity for cross-border sales expansion.

Expansion into Canada With a recent expansion into Windsor, Canada, Balsam Brands opens up opportunities for partnerships and sales growth in the Canadian market.

Tech-Driven Solutions Utilizing tech tools like Font Awesome, Redux, and PWA, Balsam Brands showcases innovation that can appeal to tech-savvy consumers, providing a competitive edge in the market.

Partnership with SoundCommerce The collaboration with SoundCommerce to enhance AI, analytics, and data activation demonstrates Balsam Brands' commitment to optimizing customer experiences, possibly leading to increased sales through improved insights and strategies.

Caring Company Culture With a culture focused on empowerment, meaningful moments, and community impact, Balsam Brands can leverage its values to establish emotional connections with customers, potentially driving sales through brand loyalty and reputation.