Insights

Global Reach Barbour operates in over 55 countries worldwide, presenting significant international sales opportunities for expanding market presence and reaching new customers.

Circularity Initiatives The Wax for Life program, including re-waxing services and Barbour Re-Loved upcycling, fosters customer loyalty through sustainable practices, creating opportunities for promoting eco-conscious products and services.

Strategic Partnerships Collaborations with well-known brands such as Crocs, Ganni, and Saturdays NYC open avenues for exclusive product launches, joint marketing initiatives, and cross-selling opportunities, leveraging their customer bases for increased sales.

Tech Integration Utilizing a diverse tech stack including StoryStream, Magento, and Python enhances online sales capabilities, providing opportunities for optimizing e-commerce platforms, improving customer experiences, and driving digital revenue growth.

Talent Development Strategic executive appointments and promotions at Barbour, such as the hiring of Neil Parker and Paul Wilkinson, contribute to organizational growth and leadership stability, positioning the company for future sales success and sustained market competitiveness.

Barbour Tech Stack

Barbour uses 8 technology products and services including StoryStream, Magento, Microsoft PowerPoint, and more. Explore Barbour's tech stack below.

  • StoryStream
    Content Management System
  • Magento
    E-commerce
  • Microsoft PowerPoint
    Editors
  • Microsoft Excel
    Editors
  • Slick
    Javascript Libraries
  • jQuery UI
    Javascript Libraries
  • Python
    Programming Languages
  • Microsoft IIS
    Web Servers

Media & News

Barbour's Email Address Formats

Barbour uses at least 1 format(s):
Barbour Email FormatsExamplePercentage
First.Last@barbour.comJohn.Doe@barbour.com
96%
First@barbour.comJohn@barbour.com
4%

Frequently Asked Questions

Where is Barbour's headquarters located?

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Barbour's main headquarters is located at J Barbour & Sons South Shields, Tyne and Wear NE34 9PD GB. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is Barbour's official website and social media links?

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Barbour's official website is barbour.com and has social profiles on LinkedIn.

How much revenue does Barbour generate?

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As of January 2025, Barbour's annual revenue reached $750M.

What is Barbour's NAICS code?

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Barbour's NAICS code is 321999 - All Other Miscellaneous Wood Product Manufacturing.

How many employees does Barbour have currently?

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As of January 2025, Barbour has approximately 886 employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Executive Officer: J. B.Chief Financial Officer: F. B.Chief Financial Officer: L. E.. Explore Barbour's employee directory with LeadIQ.

What industry does Barbour belong to?

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Barbour operates in the Retail Apparel and Fashion industry.

What technology does Barbour use?

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Barbour's tech stack includes StoryStreamMagentoMicrosoft PowerPointMicrosoft ExcelSlickjQuery UIPythonMicrosoft IIS.

What is Barbour's email format?

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Barbour's email format typically follows the pattern of . Find more Barbour email formats with LeadIQ.

When was Barbour founded?

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Barbour was founded in 1894.
Barbour

Barbour

Retail Apparel and FashionTyne and Wear, United Kingdom501-1000 Employees

The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. These first weather resistant items quickly established Barbour’s reputation for innovation and quality. Today, Barbour remains a fifth generation family business. Under the leadership of Chairman Dame Margaret Barbour, Barbour has grown into a lifestyle brand sold in over 55 countries worldwide including Europe, the US and Asia offering a wardrobe of stylish functional clothing, footwear and accessories inspired by the unique values of the British countryside.  The iconic Barbour Bedale and Barbour Beaufort wax jackets continue to be made by hand in the factory in South Shields. Barbour International, the collection for men and women inspired by Barbour’s motorcycle heritage established in 1936, is now a separate stand alone brand with its own identity. 
 
In 2020, Barbour launched Wax for Life, an overarching name for all of Barbour’s wax services designed to encourage customers to extend the life of their wax garments.  Wax for Life includes re-waxing and repairs (first introduced in 1921) and Barbour Re-Loved an upcycling circularity initiative.  Each year over 70,000 wax garments are sent back to Barbour globally to be repaired, rewaxed or altered.

Section iconCompany Overview

Headquarters
J Barbour & Sons South Shields, Tyne and Wear NE34 9PD GB
NAICS Code
321999 - All Other Miscellaneous Wood Product Manufacturing
Founded
1894
Employees
501-1000

Section iconFunding & Financials

  • $100M$1B

    Barbour's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    Barbour's revenue is in the range of $100M$1B

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