Strategic Partnerships Basemap’s recent partnership with INRIX to expand access to high-precision transportation data via DataCutter presents a clear avenue for joint selling with data providers. Leverage INRIX integration to propose expanded data offerings to mid to large transport operators and public sector bodies seeking granular routing and analytics.

North America Expansion The launch of EVR Electric Vehicle Routing software in North America signals an entry point for crossing-sell to international fleets and logistics providers that require EV routing, fleet optimization, and multi-modal planning in new markets.

Acquisition Momentum Recent acquisition of HuntScore indicates Basemap’s growth strategy and capability to integrate complementary analytics. This creates opportunities to cross-sell predictive analytics and decision-support applications to NHS, local government, and transport operators seeking evidence-based funding and efficiency improvements.

Government Data Expertise Basemap’s contracts with the central government for UK transport data, plus capabilities around census data and speed limits, position them as a trusted provider for public sector data services. Target procurement teams and local authorities needing authoritative datasets for planning, enforcement, and funding bids.

Comprehensive Transport Suite A broad product suite (EVR, TRACC, Highways Analyst, DataCutter) enables cross-sell to clients requiring end-to-end transport analytics, route optimization, and data management. Propose bundled packages or tiered licensing to existing customers and target fleets, planners, and consultancy partners seeking integrated solutions.